My Content Marketing Isn't Working. What Should I Do?  | Ep. #792

In episode #792, Eric and Neil discuss what you should do when your content marketing isn’t getting you any traffic or sales. Tune in to hear how you can turn things around. TIME-STAMPED SHOW NOTES: [00:27] Today’s Topics: My Content Marketing Isn't Working. What Should I Do? [00:40] When Eric joined Singlegrain, their traffic was flat. [01:03] They audited their work and found the articles were low-quality and the algorithm wasn’t picking anything up in their content. [01:52] There are two camps: Blogger with no traffic, blogger with traffic but no sales. [02:10] If you don’t have traffic, try using SEMRush to figure out what is going wrong. [02:20] If a keyword has a high CPC, it means that the traffic is worth more. [03:00] If you aren’t making sales, you probably need to be more aggressive and use exit pop-ups, sliders, opt-ins, email marketing, drips, etc. [03:30] You will start seeing revenue when you create funnels. [03:47] Ahrefs has a keyword difficulty tool that shows how difficult it is to rank for a given keyword. [04:35] Your content may not take off right away, but if you use the aforementioned techniques, it will go well for you. [04:52] If you aren’t generating revenue, try quizzes. [05:22] That’s it for today! [05:31] Go here to see how many downloads the show is getting. Also rate and review to help Eric and Neil meet their goal of 1 Million downloads per month. They will throw a live event once they reach their goal. Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.