Identifying and Combating Online Security Threats —A.U.M.™ LIVE

Identifying and Combating Online Security Threats —A.U.M.™ LIVE

So your password isn’t FinancialAdvisor123 and your security question isn’t your dog’s name; you’ve got those down pat. But what about all of the other ways your firm is vulnerable to cybercrime? Keeping your practice safe from digital security breaches and compliance fines is just as important as protecting your client’s confidentiality, and, SPOILER ALERT: that includes your marketing. In this episode of Ask Us Marketing™, sponsored by the FPA, we’re talking about how what you share on social media and your website can leave you vulnerable to cybercrime. Learn how to look at your content through the lens of a cybersecurity expert as we talk with Daniel Metcalf, speaker, tech enthusiast, Co-Founder and President of Cyberfin.


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Reputation Is Your Best Marketing — A.U.M.™ for Financial Advisors LIVE

Reputation Is Your Best Marketing — A.U.M.™ for Financial Advisors LIVE

Before prospects ever meet you, they’re often researching your firm online—and client reviews play a major role in what they see.In this solo episode, we explore how advisors can build a stronger onli...

27 Apr 16min

Making a Human Connection in an AI World Featuring Nicole Noonan — A.U.M.™ for Fianncial Advisors

Making a Human Connection in an AI World Featuring Nicole Noonan — A.U.M.™ for Fianncial Advisors

Technology is evolving fast—but relationships still drive the financial planning business.In this episode of the Making the Most of AI series, we’re talking about the role human connection plays in an...

20 Apr 24min

Winning the Retirement Conversation Featuring Chris Mediate — A.U.M.™ for financial advisors

Winning the Retirement Conversation Featuring Chris Mediate — A.U.M.™ for financial advisors

When it comes to working with pre-retirees and retirees, connection matters more than ever.Join Kalli Fedusenko and Chris Mediate of Mediate Financial for a conversation on how building real relations...

13 Apr 33min

Creating an AI Avatar — A.U.M.™ for financial advisors

Creating an AI Avatar — A.U.M.™ for financial advisors

Creating video content consistently is one of the biggest marketing challenges for advisors. In this Making the Most of AI episode, we’re exploring how HeyGen allows you to create an AI avatar of your...

23 Mars 32min

AI-Powered Prospecting Featuring Andie Lafontant — A.U.M.™ for financial advisors

AI-Powered Prospecting Featuring Andie Lafontant — A.U.M.™ for financial advisors

When you combine a clear niche with thoughtful AI use, prospecting stops feeling awkward—and starts feeling strategic.Join Kalli Fedusenko and Andie Lafontant, CFP®, of Blue Zone Wealth Advisors for a...

16 Mars 30min

AI is Not Private: What Advisors Need to Know Featuring Ryan Griffiths — A.U.M.™ for financial advisors

AI is Not Private: What Advisors Need to Know Featuring Ryan Griffiths — A.U.M.™ for financial advisors

Your brand isn’t just what you post — it’s everything the internet knows about you.In this Making the Most of AI episode, join host Kalli Fedusenko from Savvy Advisor Marketing and Ryan Griffiths, for...

9 Mars 34min

AI Isn't Magic, It's a Muscle Featuring Matt "GPT" Halloran — A.U.M.™ for financial advisors

AI Isn't Magic, It's a Muscle Featuring Matt "GPT" Halloran — A.U.M.™ for financial advisors

Advisors don’t need more tech—they need more time and more connection. In this Making the Most of AI episode, Kalli Fedusenko sits down with Matt “GPT” Halloran from Zocks to unpack how AI tools like ...

2 Mars 31min

Intro Episode Making the Most of AI - A.U.M.™ for financial advisors

Intro Episode Making the Most of AI - A.U.M.™ for financial advisors

You’ve seen the headlines—now here’s the reality. In this kickoff episode of the Making the Most of AI series, Kalli Fedusenko shares how her agency actually uses AI behind the scenes—from content ide...

23 Feb 30min

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