How Derek Guy tailors mens fashion advice to a diverse, online audience

Men's fashion might seem like a niche topic. But people of all genders and sartorial sensibilities follow Derek Guy on X for his clothing takes... even if they're not quite sure how they found his page.

Endless Thread talks to Derek about how he weaves together humor, history, cultural criticism, and political commentary to make fashion feel relevant to people who have never seriously considered it before.

Show notes

• @dieworkwear (X)
• Die, Workwear!
• The Post Trend Universe (The New York Times Style Magazine)
• Status and Culture, by W. David Marx

Credits: This episode was produced by Ben Brock Johnson and Amory Sivertson. Production assistance from Grace Tatter. Mix and sound design by Paul Vaitkus. It was co-hosted by Ben Brock Johnson and Amory Sivertson.