SoulCycle: Julie Rice & Elizabeth Cutler

SoulCycle: Julie Rice & Elizabeth Cutler

Before Elizabeth Cutler and Julie Rice met, they shared a common belief: New York City gyms didn't have the kind of exercise classes they craved, and each of them wanted to change that. A fitness instructor introduced them over lunch in 2005, and before the meal was done they were set on opening a stationary bike studio, with a chic and aspirational vibe. A few months later, the first SoulCycle opened in upper Manhattan. Today, SoulCycle has cultivated a near-tribal devotion among its clients, with studios across the United States and Canada. PLUS for our postscript "How You Built That," how "kid-preneur" Gabrielle Goodwin and her mom Rozalynn invented a double-face double snap barrette that doesn't slip out of little girls' hair, no matter how much they play around. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

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Advice Line with Steve Ells of Chipotle

Advice Line with Steve Ells of Chipotle

Today’s callers: Rebecca from Australia wants to make her small-batch spirits stand out in a crowded market. Then, Sri from England wonders how to balance commercial and humanitarian interests for her...

9 Apr 42min

Wingstop: Antonio Swad. A Brilliant Idea — And a Nail-Biting Exit

Wingstop: Antonio Swad. A Brilliant Idea — And a Nail-Biting Exit

A lot of founders spend their lives chasing one big idea.Antonio Swad had two.The first? Migrating chicken wings from the Happy Hour buffet to the center of the plate.The second? Building a pizza busi...

6 Apr 1h 18min

Advice Line with Angie & Dan Bastian of Angie's BOOMCHICKAPOP

Advice Line with Angie & Dan Bastian of Angie's BOOMCHICKAPOP

Today’s callers: Michelle from California assesses the trade offs of accepting outside investment to scale her organic granola brand. Then, Gloria from Connecticut wonders how to overcome stigma and g...

2 Apr 49min

diapers.com: Marc Lore. The ecommerce visionary who lost to Amazon but still made billions (2021)

diapers.com: Marc Lore. The ecommerce visionary who lost to Amazon but still made billions (2021)

Back in the early days of ecommerce, Marc Lore took a classic retail loss leader–diapers– and turned it into a DTC giant– Diapers.com. It did so well that it attracted the attention of Amazon, which s...

30 Mars 1h 13min

Advice Line with Marcia Kilgore of Beauty Pie (June 2025)

Advice Line with Marcia Kilgore of Beauty Pie (June 2025)

Serial entrepreneur Marcia Kilgore — founder of brands like Beauty Pie and Soap & Glory — joins Guy on the Advice Line, where they answer questions from three early-stage founders managing uncertainty...

26 Mars 40min

Vital Farms: Matt O’Hayer. How a serial entrepreneur re-branded the egg

Vital Farms: Matt O’Hayer. How a serial entrepreneur re-branded the egg

For decades, a dozen eggs was just… a dozen eggs.No story. No real branding. No reason to care who produced them.Then Matt O’Hayer came along and asked a question almost nobody in America was asking: ...

23 Mars 1h 8min

Advice Line: What’s Your Value?

Advice Line: What’s Your Value?

In today’s special episode, Guy and four former show guests talk with callers about how they can prove the value of their products—and themselves.First, Meagan from Vermont questions whether an experi...

19 Mars 37min

Scrub Daddy: Aaron Krause. How a Failed Experiment Became a Billion-Dollar Sponge

Scrub Daddy: Aaron Krause. How a Failed Experiment Became a Billion-Dollar Sponge

Aaron Krause did not set out to reinvent the kitchen sponge. He was a car detailer, building buffing pads and the machines that made them. To clean his greasy hands, he made a makeshift hand scrubber ...

16 Mars 1h 29min

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