1963: The birth of the iconic Carrera

Season 1: The TAG Heuer Carrera |

In this episode, we revisit Jack Heuer’s eureka moment at the 12 Hours of Sebring endurance race in Florida, March 1962. Find out how a conversation with the parents of racing drivers Ricardo and Pedro Rodriguez inspired one of the most iconic watch collections ever created.

Image: Heuer Carrera, Reference 2447 S

Show notes:

0:50 Jack Heuer attends 12 Hours of Sebring in Florida - March 1962

2:29 First mention of the Carrera from the Rodriguez family

3:23 Registering the ‘Carrera’ name

3:45 1963: Arrival of the Carrera references 2447 and 3647

4:30 Enduring features of all Carrera collections

5:00 Unique features of early models

6:14 Late-1960s: ‘Panda’ and ‘Reverse Panda’