193: Mimi Ikonn | What the Life of an Influencer Is Really Like

Mimi Ikonn is a serial entrepreneur best known for Luxy Hair and Intelligent Change, a YouTube influencer with 2.8+ million subscribers, and the author of The Bingo Theory: A Revolutionary Guide to Love, Life, and Relationships.

What We Discuss with Mimi Ikonn:

• How Mimi and her husband Alex keep themselves and their relationship real and grounded under the daily scrutiny of millions of people.
• Why authentic audience engagement will always count more than any number of likes.
• The process of building an online business brick by brick.
• Why dramatically scaling up income often leads to depression.
• Mimi's QVCA formula: Quality, Value, Consistency, and Attraction.
• And much more...

Full show notes and resources can be found here: https://jordanharbinger.com/193

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