AI Is a Step Change — Introducing Orbit, Born & Kepler’s New AI Commentary Series (ENG)

Orbit is Born & Kepler’s new AI commentary format — a short, reflective series unpacking how artificial intelligence is reshaping the way we work, build, and think. Each edition appears from time to time as a written piece and narrated essay — concise, clear, and grounded in real shifts rather than hype.

The first episode, “AI Is a Step Change, Not a Hype Wave,” looks at why this moment in AI feels fundamentally different from past tech cycles like dot-com or mobile. It argues that AI isn’t just another trend — it’s a structural change in how value is created. From agents embedded in real business systems to Europe’s emerging regulations, the piece explores what separates pilot projects from real transformation — and what leaders should be doing now to move from chatbots to impact.