#138 - Creating and accelerating your emails (Kyle Coleman, SVP, Marketing @ Clari)

#138 - Creating and accelerating your emails (Kyle Coleman, SVP, Marketing @ Clari)

Join the most tactical sales newsletter in the world: https://hubs.ly/Q01-R33G0 FOUR ACTIONABLE TAKEAWAYS Read your emails out loud before you send them. Use contractions and shorter sentences to sound less robotic. Speak the language of your target persona. Tie the problems of that persona to the company priorities. Use the 3x3 recap email: List the top 3 takeaways from the meeting, followed by the top 3 next steps. When phrasing the top takeaways, make it SHORT and focus most of your summary on the problem. PATH TO PRESIDENT’S CLUB SVP, Marketing @ Clari Co-founder @ SDRDefenders Sr. Director, Sales Development & Optimization @ Looker Account Executive @ gyro RESOURCES DISCUSSED Join our weekly newsletter Things you can steal

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