109. The Leadership Blueprint: From Responsibility to Empowerment and Growth
In this episode of Talk Tovey To Me, Jess and Meg explore what it truly means to step into leadership — beyond titles, tasks, or micromanagement. They break down leadership into three core pillars: taking radical responsibility, empowering your team, and embracing vulnerability with stability.Through personal stories from both the beauty industry and online coaching, they highlight the challenges leaders face when building sustainable businesses and empowered teams. From the importance of proper training and onboarding, to shifting out of ego-driven leadership, to understanding individual motivators that reduce turnover — this episode provides both practical frameworks and reflective insights.Whether you’re leading a small team, scaling your business, or looking to elevate your leadership style, this conversation will give you clear, actionable steps to create stronger culture, higher retention, and long-term growth.Listen now!👉 Love this episode? Follow Talk Tovey To Me, leave a review, and share it with your business besties! 💖 #TalkToveyToMe💪🏽 At MGTVY Coaching, we understand that achieving your goal body is a science, but getting there is a behaviour. That’s why we aren't just another training program and nutrition plan - We are here to educate and empower you to unf$%k your relationship with food, build body confidence, and create a flexible routine & lifestyle that facilitates SUSTAINABLE results.Book your FREE consultation call with Meg today → https://www.megtovey.com/ 💄🔓Jess is the Founder of House of Brows Cosmetic Tattoo and HB Academy, an Accredited Trainer, Expert Cosmetic Tattoo Artist, and Business Mentor. Jessica helps beauty business owners stand out, sell out, and scale with confidence, systems, and authority. Through her mentorship, Jessica supports beauty professionals to build unique and recognisable brands that attract premium clients, and build businesses that generate consistent high income months. Jess combines elite-level industry expertise with business strategies and her proven framework, to empower artists to own their value, lead with authority, and create long-term, scalable success. If you're ready to stop playing small and start building the business you've always envisioned, now is the time to take action. To learn more about mentorship with Jessica, click here → https://www.houseofbrows.com.au/pages/pmu-authority Discuss if you would be a good fit for mentorship with Jessica, book your FREE discovery call with Jessica here → https://www.houseofbrows.com.au/pages/lets-chat-about-hb-academyConnect with UsPodcast Instagram: https://www.instagram.com/talktoveytomepod/ Meg’s Instagram: https://www.instagram.com/megantovey/ Jess’s Instagram: https://www.instagram.com/jesstovey/https://www.instagram.com/houseofbrows__/Visit Here To Stay Studio on IG: @heretostay__studioChapters: 00:00 – Introduction: why leadership matters in every business01:00 – Leadership defined: your team is a reflection of you03:37 – Taking radical responsibility for results and culture07:17 – Training effectively: the four-step process for success12:16 – Moving from micromanaging to empowering your team14:04 – Encouraging ownership and decision-making16:29 – Ego traps: shifting from “me” to “we”19:04 – Understanding motivation: tailoring leadership to individual drivers20:53 – Building premium standards and aligning with brand values25:11 – Vulnerability with stability: how to connect without oversharing27:28 – Leading by example through openness and resilience28:32 – Key takeaways: responsibility, empowerment, and balanced vulnerability30:37 – Closing reflections
15 Okt 30min
108. From Personal Trainer to CEO: Sophia’s Journey to Multi-Six Figures by 24
In this episode of Talk Tovey To Me, Jess and Meg are joined by Sophia — an online training and nutrition coach who transformed her career from support work into building a thriving business that hit multi six figures at just 24 years old.Sophia shares her path from early struggles with stagnation and misaligned content to creating a business that reflects her values, supports her lifestyle, and continues to scale sustainably. Together, they discuss the importance of authenticity, mindset shifts, and surrounding yourself with the right people. Sophia also opens up about the strategies that moved the needle in her business — from structured goal-setting and pre-planning to outsourcing key tasks and stepping fully into the role of business owner.Whether you are in the early stages of building or ready to scale to new heights, Sophia’s story provides both inspiration and practical insights.Tune in now!👉 Love this episode? Follow Talk Tovey To Me, leave a review, and share it with your business besties! 💖 #TalkToveyToMe💪🏽 At MGTVY Coaching, we understand that achieving your goal body is a science, but getting there is a behaviour. That’s why we aren't just another training program and nutrition plan - We are here to educate and empower you to unf$%k your relationship with food, build body confidence, and create a flexible routine & lifestyle that facilitates SUSTAINABLE results.Book your FREE consultation call with Meg today → https://www.megtovey.com/ 💄🔓Jess is the Founder of House of Brows Cosmetic Tattoo and HB Academy, an Accredited Trainer, Expert Cosmetic Tattoo Artist, and Business Mentor. Jessica helps beauty business owners stand out, sell out, and scale with confidence, systems, and authority. Through her mentorship, Jessica supports beauty professionals to build unique and recognisable brands that attract premium clients, and build businesses that generate consistent high income months. Jess combines elite-level industry expertise with business strategies and her proven framework, to empower artists to own their value, lead with authority, and create long-term, scalable success. If you're ready to stop playing small and start building the business you've always envisioned, now is the time to take action. To learn more about mentorship with Jessica, click here → https://www.houseofbrows.com.au/pages/pmu-authority Discuss if you would be a good fit for mentorship with Jessica, book your FREE discovery call with Jessica here → https://www.houseofbrows.com.au/pages/lets-chat-about-hb-academyConnect with UsPodcast Instagram: https://www.instagram.com/talktoveytomepod/ Meg’s Instagram: https://www.instagram.com/megantovey/ Jess’s Instagram: https://www.instagram.com/jesstovey/https://www.instagram.com/houseofbrows__/Visit Here To Stay Studio on IG: @heretostay__studioChapters: Not Final00:00 – Introduction 01:27 – Sophia’s journey: from support worker to personal training and online coaching03:55 – Early challenges: stagnation, inauthentic content, and lack of direction05:37 – Standing out in a crowded industry by building authentically09:27 – Family influence, problem-solving, and approaching business as a “game”8:00 – Embracing a “no Plan B” mindset and dropping the ego10:26 – Key strategies: clarity through pre-planning and effective outsourcing16:26 – Hiring for growth and moving past imposter syndrome20:55 – The value of mentorship, supportive circles, and overcoming tall poppy syndrome22:52 – Redefining work ethic and building sustainable success25:22 – Boundaries, CEO days, and working on vs. in the business27:50 – Milestones: financial freedom, travel, and property investment plans29:33 – Advice for earlier-stage coaches: invest, plan, and move beyond fear30:28 – Closing reflections
1 Okt 30min
107: From Broke & Broken to Booked & Blooming – How Dahna Veness Rebuilt Her Life & Business
In this episode of Talk Tovey To Me, Jess and Meg sit down with Dahna Veness—a single mother who once struggled with self-doubt, financial hardship, and limiting beliefs, and who has now transformed into a thriving entrepreneur, fully booked brow specialist, and Reiki practitioner.Dahna shares her inspiring journey of starting with nothing, taking courageous steps to invest in herself, and learning to overcome the mindset blocks that held her back. From receiving a psychic’s prediction that she was destined for success, to building a brand that combines inner healing and outer beauty, her story highlights the power of resilience, authenticity, and aligned action.If you have ever felt stuck, uncertain, or convinced your goals were out of reach, Dahna’s transformation will remind you that the greatest barrier is often yourself.Press play to discover how choosing self-belief, authenticity, and aligned action can create lasting success in both business and life.👉 Love this episode? Follow Talk Tovey To Me, leave a review, and share it with your business besties! 💖 #TalkToveyToMe💪🏽 At MGTVY Coaching, we understand that achieving your goal body is a science, but getting there is a behaviour. That’s why we aren't just another training program and nutrition plan - We are here to educate and empower you to unf$%k your relationship with food, build body confidence, and create a flexible routine & lifestyle that facilitates SUSTAINABLE results.Book your FREE consultation call with Meg today → https://www.megtovey.com/ 💄🔓Jess is the Founder of House of Brows Cosmetic Tattoo and HB Academy, an Accredited Trainer, Expert Cosmetic Tattoo Artist, and Business Mentor. Jessica helps beauty business owners stand out, sell out, and scale with confidence, systems, and authority. Through her mentorship, Jessica supports beauty professionals to build unique and recognisable brands that attract premium clients, and build businesses that generate consistent high income months. Jess combines elite-level industry expertise with business strategies and her proven framework, to empower artists to own their value, lead with authority, and create long-term, scalable success. If you're ready to stop playing small and start building the business you've always envisioned, now is the time to take action. To learn more about mentorship with Jessica, click here → https://www.houseofbrows.com.au/pages/pmu-authority Discuss if you would be a good fit for mentorship with Jessica, book your FREE discovery call with Jessica here → https://www.houseofbrows.com.au/pages/lets-chat-about-hb-academyConnect with UsPodcast Instagram: https://www.instagram.com/talktoveytomepod/ Meg’s Instagram: https://www.instagram.com/megantovey/ Jess’s Instagram: https://www.instagram.com/jesstovey/https://www.instagram.com/houseofbrows__/Visit Here To Stay Studio on IG: @heretostay__studioChapters:00:00 – Introduction01:20 – Dahna’s early career and life before business ownership05:13 – Entering the beauty industry: microblading, ombre brows, and early challenges07:02 – Overcoming limiting beliefs and leaning on support systems08:47 – The role of Reiki and personal healing in finding purpose12:24 – Investing in mentorship despite financial hardship15:06 – Why personal growth is the most valuable investment19:27 – What working with a mentor truly requires24:31 – Rejecting societal boxes and choosing an authentic path28:18 – Building a brand that reflects individuality and authenticity31:15 – Shifting self-perception: from self-doubt to confidence33:34 – Financial growth: from survival mode to thriving business36:20 – Advice for those at the beginning of their journey39:00 – Closing reflections on transformation and growth
24 Sep 38min
106. Identity & Business: Why Who You Are Shapes the Success You Create
In this episode of Talk Tovey To Me, Jess and Meg explore one of the most powerful and often overlooked aspects of business growth: IDENTITY.Your strategies, systems, and marketing will only take you so far if the person behind them is still operating from outdated beliefs and habits. Jess and Meg share their personal journeys of shifting from “hands-on doers” into business owners and leaders, and how letting go of old roles opened space for greater growth and sustainability.You’ll learn a practical five-step identity framework that they teach inside retreats and coaching containers—designed to help you clarify your desired identity, honestly assess where you are now, and reframe limiting beliefs that hold you back. This is a conversation about more than business; it’s about who you’re becoming in every area of life, and how that alignment unlocks the next level of results.If you’ve ever wondered why strategy alone hasn’t created the momentum you expected, this episode will show you the missing piece: your identity.Ready to step into the version of yourself that can hold the business—and the life—you’re building? Press play and discover how shifting your identity can unlock growth, clarity, and sustainable success.👉 Love this episode? Follow Talk Tovey To Me, leave a review, and share it with your business besties! 💖 #TalkToveyToMe💪🏽 At MGTVY Coaching, we understand that achieving your goal body is a science, but getting there is a behaviour. That’s why we aren't just another training program and nutrition plan - We are here to educate and empower you to unf$%k your relationship with food, build body confidence, and create a flexible routine & lifestyle that facilitates SUSTAINABLE results.Book your FREE consultation call with Meg today → https://www.megtovey.com/ 💄🔓Jess is the Founder of House of Brows Cosmetic Tattoo and HB Academy, an Accredited Trainer, Expert Cosmetic Tattoo Artist, and Business Mentor. Jessica helps beauty business owners stand out, sell out, and scale with confidence, systems, and authority. Through her mentorship, Jessica supports beauty professionals to build unique and recognisable brands that attract premium clients, and build businesses that generate consistent high income months. Jess combines elite-level industry expertise with business strategies and her proven framework, to empower artists to own their value, lead with authority, and create long-term, scalable success. If you're ready to stop playing small and start building the business you've always envisioned, now is the time to take action. To learn more about mentorship with Jessica, click here → https://www.houseofbrows.com.au/pages/pmu-authority Discuss if you would be a good fit for mentorship with Jessica, book your FREE discovery call with Jessica here → https://www.houseofbrows.com.au/pages/lets-chat-about-hb-academyConnect with UsPodcast Instagram: https://www.instagram.com/talktoveytomepod/ Meg’s Instagram: https://www.instagram.com/megantovey/ Jess’s Instagram: https://www.instagram.com/jesstovey/https://www.instagram.com/houseofbrows__/Chapters:00:00 – Introduction: Why identity is the foundation of business growth01:08 – Your business reflects the version of you who runs it02:17 – Meg’s transition: from coach to CEO and letting go of admin tasks03:34 – Jess’s evolution: from tattooist to business owner05:12 – Integrating health, lifestyle, and vision into future identity06:29 – Growth through subtraction: stopping misaligned actions07:44 – Leadership and the importance of outsourcing effectively08:13 – The Identity Framework: 5 steps to align with your desired future12:12 – Playing small vs. embracing your vision15:36 – Reframing limiting beliefs into empowering identity statements16:58 – Choosing new actions and beliefs daily17:39 – Why manifestation works only when paired with aligned action18:07 – Closing reflections
11 Sep 18min
105. Sissy Advice: Navigating the Next Stage of Business
In this Season 3 opener of Talk Tovey To Me, Jess and Meg return with fresh energy and a listener-favorite format: Sissy Advice. In this special episode, they respond to real, anonymous submissions from business owners navigating growth, clarity, and confidence in their entrepreneurial journeys. Across beauty, coaching, and creative industries, they explore common challenges like whether you should separate personal and education accounts on social media, how niche is too niche when building a client base, what it takes to transition from client work into education and mentorship, how to maintain momentum after reaching a financial milestone, and what role mindset plays in overcoming self-doubt and negative self-talk.🎧 Whether you’re starting out or scaling up, this conversation will meet you where you are and guide you toward your next level of growth. Listen now!👉 Love this episode? Follow Talk Tovey To Me, leave a review, and share it with your business besties! 💖 #TalkToveyToMe💪🏽 At MGTVY Coaching, we understand that achieving your goal body is a science, but getting there is a behaviour. That’s why we aren't just another training program and nutrition plan - We are here to educate and empower you to unf$%k your relationship with food, build body confidence, and create a flexible routine & lifestyle that facilitates SUSTAINABLE results.Book your FREE consultation call with Meg today → https://www.megtovey.com/ 💄🔓Jess is the Founder of House of Brows Cosmetic Tattoo and HB Academy, an Accredited Trainer, Expert Cosmetic Tattoo Artist, and Business Mentor. Jessica helps beauty business owners stand out, sell out, and scale with confidence, systems, and authority. Through her mentorship, Jessica supports beauty professionals to build unique and recognisable brands that attract premium clients, and build businesses that generate consistent high income months. Jess combines elite-level industry expertise with business strategies and her proven framework, to empower artists to own their value, lead with authority, and create long-term, scalable success. If you're ready to stop playing small and start building the business you've always envisioned, now is the time to take action. To learn more about mentorship with Jessica, click here → https://www.houseofbrows.com.au/pages/pmu-authority Discuss if you would be a good fit for mentorship with Jessica, book your FREE discovery call with Jessica here → https://www.houseofbrows.com.au/pages/lets-chat-about-hb-academyConnect with UsPodcast Instagram: https://www.instagram.com/talktoveytomepod/ Meg’s Instagram: https://www.instagram.com/megantovey/ Jess’s Instagram: https://www.instagram.com/jesstovey/https://www.instagram.com/houseofbrows__/Chapters:00:00 – Welcome back: Season 3 and life updates05:14 – Building strong teams: delegation, leadership, and client experience08:20 – Gratitude check-ins and personal reflections08:53 – Sissy Advice: social media identity crisis (one account or two?)13:47 – Establishing authority and positioning in your market15:51 – The value of niching: pre/postnatal fitness as a case study18:11 – From aspiration to clarity: building a career as a makeup artist20:57 – Why results, not virality, drive sustainable growth22:22 – The 10k month challenge: memberships, leads, and conversions26:52 – Creating authority-driven content and building trust27:25 – Streamlining client onboarding and sales processes28:17 – Starting with limited capital: building a nail salon from the ground up31:05 – Tools for overcoming negative self-talk in business32:02 – Shifting mindset: from “just an Instagram page” to building a brand33:58 – Human-first marketing: personal connection in 2025 and beyond34:33 – Turning lived and professional experience into impactful programs36:13 – Content strategy made simple: top, middle, and bottom of funnel37:49 – Closing reflections: clarity, consistency, and moving forward
7 Sep 16min
104. Our Lessons from FY25 That Actually Moved The Needle In Our Business This Year
In this reflective and strategy-packed episode, Jess and Meg look back on the biggest lessons, shifts, and breakthroughs that defined their FY25—both personally and professionally. From evolving team leadership and launching high-converting events to navigating ad funnels and implementing time audits, they pull back the curtain on what it really takes to grow and lead in business. They explore the importance of identity in shaping outcomes, why decisive action trumps overplanning, and how to strategically protect your energy while building a brand that scales.You’ll also hear insights on optimizing operations, elevating mentorship, and the value of choosing the right environments (and people) to surround yourself with.Whether you're leading a growing team, scaling offers, or simply want to step into a more empowered version of yourself, this episode offers real, actionable perspective.Meg is a Business Mentor for online health and fitness coaches who are done with generic strategies, and ready to build a business that actually reflects the depth of what they do.She helps coaches create a streamlined client journey that delivers life-changing results — not just through systems, but through psychology-backed coaching that goes beyond macros and mindset soundbites. With a decade of experience running a multi-6 figure fitness coaching company herself (MGTVY Coaching), Meg will guide you on how to coach with more impact, build a community of clients who never want to leave, show up online with clarity and authenticity, and sell with absolute conviction.The result? High monthly recurring revenue and a business you are excited to wake up for.📈🦄 Book your FREE discovery call today https://calendly.com/meg-mgtvy/discovery-call 💪🏼🍎 Enquire for health and fitness coaching with MGTVY https://www.megtovey.com/game-plan-session💄🔓Jess is the Founder of House of Brows Cosmetic Tattoo and HB Academy, an Accredited Trainer, Expert Cosmetic Tattoo Artist, and Business Mentor. Jessica helps beauty business owners stand out, sell out, and scale with confidence, systems, and authority. Through her mentorship, Jessica supports beauty professionals to build unique and recognisable brands that attract premium clients, and build businesses that generate consistent high income months. Jess combines elite-level industry expertise with business strategies and her proven framework, to empower artists to own their value, lead with authority, and create long-term, scalable success. If you're ready to stop playing small and start building the business you've always envisioned, now is the time to take action. To learn more about mentorship, click here → https://www.houseofbrows.com.au/pages/pmu-authority Discuss if you would be a good fit for mentorship with Jessica, book your FREE discovery call here → https://www.houseofbrows.com.au/pages/lets-chat-about-hb-academyConnect with UsPodcast Instagram: https://www.instagram.com/talktoveytomepod/ Meg’s Instagram: https://www.instagram.com/megantovey/ Jess’s Instagram: https://www.instagram.com/jesstovey/https://www.instagram.com/houseofbrows__/Chapters:00:00 – Introduction: Business growth, life updates & FY25 reflections01:43 – Business scaling: Hiring, ad management, and delegation06:56 – Leadership development and team training systems07:50 – Time audits: Evaluating task categories and strategic focus08:37 – HB Academy Open Day: Community engagement and brand visibility12:12 – Transforming events into conversion opportunities18:26 – Sales strategy: Pre-sale offers and nurturing leads21:09 – Launch strategy: Client case study and campaign execution22:22 – Mentorship value across different industries24:55 – Systems transition: Platform consolidation for scalability25:42 – Exploring Instagram broadcast channels for audience engagement27:10 – FY25 Lessons: 5 Lessons46:04 – Wrap-up: Your FY25 recap and FY26 recalibration
18 Juni 46min
103. Minimising Tax Versus Building Wealth with Ayda Shabanz
In this episode of Talk Tovey To Me, Jess and Meg sit down with renowned business coach, finance expert, and property strategist Ayda Shabanz to unpack a key distinction every entrepreneur needs to understand: the difference between minimising tax and building long-term wealth.With a track record that includes exiting multiple 7- and 8-figure businesses and building a $10 million property portfolio by age 30, Ayda brings a wealth of experience to the table. Together, they explore how business owners can avoid common financial traps, understand the implications of their business structure, and begin planning not just for short-term tax savings, but for scalable, sustainable wealth. 🎧If you're serious about setting your business up for long-term success and personal financial freedom, this is the episode you don’t want to miss.👉 Love this episode? Follow Talk Tovey To Me, leave a review, and share it with your business besties! 💖 #TalkToveyToMe💪🏽 At MGTVY Coaching, we understand that achieving your goal body is a science, but getting there is a behaviour. That’s why we aren't just another training program and nutrition plan - We are here to educate and empower you to unf$%k your relationship with food, build body confidence, and create a flexible routine & lifestyle that facilitates SUSTAINABLE results.Book your FREE consultation call with Meg today → https://www.megtovey.com/ 💄🔓Jess is the Founder of House of Brows Cosmetic Tattoo and HB Academy, an Accredited Trainer, Expert Cosmetic Tattoo Artist, and Business Mentor. Jessica helps beauty business owners stand out, sell out, and scale with confidence, systems, and authority. Through her mentorship, Jessica supports beauty professionals to build unique and recognisable brands that attract premium clients, and build businesses that generate consistent high income months. Jess combines elite-level industry expertise with business strategies and her proven framework, to empower artists to own their value, lead with authority, and create long-term, scalable success. If you're ready to stop playing small and start building the business you've always envisioned, now is the time to take action.To learn more about mentorship with Jessica, click here → https://www.houseofbrows.com.au/pages/pmu-authority Discuss if you would be a good fit for mentorship with Jessica, book your FREE discovery call with Jessica here → https://www.houseofbrows.com.au/pages/lets-chat-about-hb-academyConnect with UsPodcast Instagram: https://www.instagram.com/talktoveytomepod/ Meg’s Instagram: https://www.instagram.com/megantovey/ Jess’s Instagram: https://www.instagram.com/jesstovey/https://www.instagram.com/houseofbrows__/Chapters:00:00 – Introduction: Welcome back to Talk Tovey To Me00:45 – Meet Ayda Shabanz: Business coach, investor, and finance expert02:00 – A real-life example: Paying $12K in tax and why that wasn’t a bad thing04:15 – The core tension: Minimising tax vs building wealth07:30 – Why your accountant's advice isn't the full picture11:00 – Business structures explained: Sole trader, company, trust14:30 – Forward planning: Structuring now for future opportunities18:00 – Property goals, borrowing power, and wealth outside your business22:30 – Claimable expenses and smart business travel25:30 – P&L and balance sheets: What you need to understand28:00 – Knowing your numbers: Where are you really making profit?31:30 – Marketing budgets: 5% for maintenance, 10% for growth35:00 – Ads vs organic growth: Fix your foundations first38:30 – Money mindset shifts for the new financial year41:30 – EOFY best practices: Review, adapt, and meet with your accountant44:00 – The value of coaching and mentorship in business growth47:00 – Final advice and where to connect with Ayda
4 Juni 47min
