Season 2 | Episode 4: Sell Dreams, Not Products | Luigi Boiocchi, Hugo Boss | AURA Skypool Podcast

Season 2 | Episode 4: Sell Dreams, Not Products | Luigi Boiocchi, Hugo Boss | AURA Skypool Podcast

In the fourth episode of the AURA Skypool Podcast Season 2, we sit down with Luigi Boiocchi, Managing Director of Hugo Boss Middle East. Luigi’s dynamic fashion journey takes us from his early days in Italy, through his time at Ralph Lauren, to leading one of the industry’s most iconic brands.


He shares invaluable insights from decades in the business, reflecting on the philosophies that shape both his leadership and lifestyle, highlighting the importance of reinvention, staying relevant, and having fun along the way.


With a deep passion for creativity and a healthy dose of competitiveness, Luigi offers a rare behind-the-scenes look at what it takes to lead with vision in a constantly evolving industry.


The AURA Skypool Podcast celebrates those who challenge convention, inspire change, and elevate the industries they touch. Each episode dives deep into the minds of those redefining success on their own terms.


Hosted by brand marketing expert Kubi Springer and produced by AURA Skypool and AVANTGARDE Brand Experience Agency.


www.auraskypool.com

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Season 4 | Episode 3: Luxury with Purpose | Delphine Lefay | AURA Skypool Podcast

Season 4 | Episode 3: Luxury with Purpose | Delphine Lefay | AURA Skypool Podcast

In this episode of the AURA Podcast, Kubi Springer sits down with Delphine Lefay, co-founder of OnTheList, to discuss the brand’s mission of sustainability in luxury fashion. They explore the company’...

30 Jan 25min

Season 4 | Episode 2: Images Attract. Words Engage. | Olivia Phillips | AURA Skypool Podcast

Season 4 | Episode 2: Images Attract. Words Engage. | Olivia Phillips | AURA Skypool Podcast

In this episode of the AURA Podcast, Kubi Springer sits down with Olivia Phillips, Editor-in-Chief of Harper’s Bazaar Arabia. Having interviewed global icons including Victoria Beckham, Stella McCartn...

23 Jan 29min

Season 4 | Episode 1: The Ferrari Formula | Giorgio Turri | AURA Skypool Podcast

Season 4 | Episode 1: The Ferrari Formula | Giorgio Turri | AURA Skypool Podcast

In this episode of the AURA Podcast, Kubi Springer sits down with Giorgio Turri, Managing Director of Ferrari, for an insightful conversation about how the brand adapted during COVID while continuing ...

16 Jan 32min

Season 4 Trailer: Are You Ready for The Next Level of Success? | AURA Skypool Podcast

Season 4 Trailer: Are You Ready for The Next Level of Success? | AURA Skypool Podcast

From Ferrari’s Managing Director to the Chairman and CEO of Sunset Hospitality Group, from Harper’s Bazaar and Esquire editors to celebrity chef Jason Atherton, Season Four of the AURA Podcast brings ...

9 Jan 3min

Season 3 | Episode 10: Designing Without Borders | Toni Black | AURA Skypool Podcast

Season 3 | Episode 10: Designing Without Borders | Toni Black | AURA Skypool Podcast

In this episode of the AURA Podcast, Kubi Springer sits down with Toni Black, CEO of House of Black. A creative force and industry trailblazer, Toni shares her journey of rising within the world of lu...

2 Jan 28min

Season 3 | Episode 9: How Heritage Brands Win Gen Z | Maria Khairallah | AURA Skypool Podcast

Season 3 | Episode 9: How Heritage Brands Win Gen Z | Maria Khairallah | AURA Skypool Podcast

In this episode of the AURA Podcast, Kubi Springer sits down with Maria Khairallah, Art Director at Estée Lauder Companies, one of the most iconic names in beauty and luxury. With a strong background ...

26 Dec 202522min

Season 3 | Episode 8: AVANTGARDE: Achieving the Impossible | Roberto Warnert | AURA SkypoolPodcast

Season 3 | Episode 8: AVANTGARDE: Achieving the Impossible | Roberto Warnert | AURA SkypoolPodcast

In this episode of the AURA Podcast, Kubi Springer sits down with Roberto Warnert, Managing Director of AVANTGARDE MEA. Since joining AVANTGARDE in 2019 and stepping into the role of Managing Director...

22 Dec 202537min

Season 3 | Episode 7: Mastering Success in Real Estate | Simon Baker | AURA Skypool Podcast

Season 3 | Episode 7: Mastering Success in Real Estate | Simon Baker | AURA Skypool Podcast

In this episode of the AURA Podcast, Kubi Springer sits down with Simon Baker, Managing Director and co-founder of Haus&Haus, one of Dubai’s leading real estate firms. From moving to Dubai in 2005 to ...

12 Dec 202519min

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