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Bruce Duckworth is a designer and the Co-Founder & Co-Chairman of Turner Duckworth Design Company. Amazon's smile logo, Coca Cola's rebrand, Samsung, Elemis and Metallica are just some of the companies who owe their branding success to Bruce Duckworth. Expect to learn what it's like to sit in a briefing with Jeff Bezos, the full creative process behind generating the world's biggest brands, why packaging truly is the essence of a brand, how to have better meetings, how to monetise your creative passion and much more. Find new clients and raise your profile as a Fitness Professional by signing up to FitBook at https://fitbook.co.uk/join-fitbook/ (enter code MODERNWISDOM for 50% off your membership) Extra Stuff: Check out Turner Duckworth's website - https://turnerduckworth.com/ Follow Turner Duckworth on Twitter - https://twitter.com/TurnerDuckworth Follow Turner Duckworth on Instagram - https://instagram.com/turner_duckworth Take a break from alcohol and upgrade your life - https://6monthssober.com/podcast Check out everything I recommend from books to products - https://www.amazon.co.uk/shop/modernwisdom - Get in touch. Join the discussion with me and other like minded listeners in the episode comments on the MW YouTube Channel or message me... Instagram: https://www.instagram.com/chriswillx Twitter: https://www.twitter.com/chriswillx YouTube: https://www.youtube.com/ModernWisdomPodcast Email: https://www.chriswillx.com/contact Learn more about your ad choices. Visit megaphone.fm/adchoices