Early Adoptr

Synthetic data is often pitched as a shortcut around slow, expensive market research. In this episode, we break down when that promise holds, and when it falls apart.This week, we welcome our guest Le...

4 Feb 1h 4min

Synthetic data is being pitched as the end of slow, expensive market research. And in some cases, it really can help: it’s useful for testing systems safely, generating options quickly, and reducing t...

28 Jan 42min

AI video tools like Sora 2 and Nano Banana are finally crossing a line that earlier generations couldn’t: they don’t feel creepy anymore, and in some cases, they actually work! But “looking impressive...

21 Jan 1h

We're back from the holidays, and we've got a doozy of an episode. The stock market is betting everything on AI, but many organizations are still struggling to turn it into real results. So what’s act...

14 Jan 1h 7min

60% of searches now end without a click. If you’re still optimizing for Google rankings while your competitors are getting cited by ChatGPT, you’re already behind.We originally released this as a two-...

7 Jan 1h 4min

We’re off for the holidays, so this is a re-release + stitched double-episode focused on Small Language Models (SLMs) and how to actually use them.Kyle and Jess get hands-on with SLMs, showing you how...

31 Dec 202556min

We're off for the holidays so this is a re-release of one of our most popular episodes. Kyle and Jess completely overhaul their most popular episode on prompt engineering, because GPT-5 isn't just fas...

24 Dec 202544min

Last week, Disney announced a billion-dollar deal with OpenAI to license 200+ characters into Sora. Everyone's treating this as Hollywood drama, but what Disney actually did is show every IP-based com...

17 Dec 202556min