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In this episode of '22 Motivational Minutes with Marlo,' host Marlo Higgins discusses the importance of clarity in business operations and the emotional cycle of change that entrepreneurs experience. She outlines the five stages of this cycle: uninformed optimism, informed pessimism, hopeful realism, informed optimism, and completion. Higgins emphasizes the difficulty entrepreneurs face between informed pessimism and hopeful realism and offers insights on overcoming these challenges. She introduces her clarity and action framework designed to help entrepreneurs maintain alignment with their vision. Additionally, Higgins provides actionable strategies for setting vision, creating systems, optimizing, recalibrating, and scaling a legacy. The episode also includes a client story illustrating these concepts in practice and offers listeners resources and support for navigating their entrepreneurial journey. Want more clarity? Here’s how Marlo can help: Connect with Marlo on LinkedIn: https://www.linkedin.com/in/marlohiggins/ Subscribe to Marlo's YouTube Channel: https://www.youtube.com/@marlohigginschiefinspirati2636 Get clear on what you want and how you want to do it by joining Marlo's text community: https://my.community.com/marlohiggins Book a 15-Minute Clarity Call: https://www.marlohiggins.com/contactSee omnystudio.com/listener for privacy information.