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COST & LICENSE SHARING STRATEGIES for Architectural Photography | AIAP February 2021 Discussion

COST & LICENSE SHARING STRATEGIES for Architectural Photography | AIAP February 2021 Discussion

01:02:082021-02-28

Om avsnittet

The February 26, 2021 meeting of The Association of Independent Architectural Photographers™. The topic of this discussion is cost and license sharing strategies for architectural photography clients. AIAP members discuss the critical business practices when implementing cost and license sharing, including: • ASMP best practices white paper regarding cost-sharing. • Educating clients about the advantages of cost-sharing. • Strategies for implementing cost and license sharing programs in your own business. • Exploring the advantages of cost-sharing with clients. • Managing multi-party licensing scenarios. • Licensing individual images after a photoshoot. • Pricing of stock photographs. • Strategies for growth in expanding usage of cost-sharing among potential clients. • Managing image licensing. • Regional differences in pricing models. • Licensing terms and variables for licensing. • Pricing models for cost-sharing. Find the AIAP online at www.aiap.net © 2021 The Association of Independent Architectural Photographers®, All Rights Reserved.

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