Om avsnittet
Since 2014, Neil Vogel has led the transition of About.com into Dotdash. Under his stewardship, the IAC-owned company has gone from an all-things-to-all-people approach to a publisher of discrete, focused verticals including Verywell (health), the Spruce (home), Lifewire (tech), the Balance (personal finance), Tripsavvy (travel) and Thought Co. (life hacking). We discuss the challenges and opportunities of that transformation – but first he talks about the life-changing experience, early in his career, when he hit the road for a year with the sole intent of getting bored. We also dig into his time at the Webby Awards, which he had a hand in founding and making the cultural touchstone it is today.
Senaste avsnitten
Ad Age Ad Lib
Why Rick Astley is never gonna give up snacks or drums
2020-12-16 • 39min
Ad Age Ad Lib
How The Lincoln Project’s endless stream of viral ads were actually made (in record time)
2020-12-11 • 41min
Ad Age Ad Lib
Behind Hendrick's Gin's quirky ad approach
2020-12-03 • 29min
Ad Age Ad Lib
Behind Calm's unexpected Election Night win
2020-11-24 • 28min
Ad Age Ad Lib
How Activision Blizzard found success amid a global pandemic
2020-11-19 • 32min
Ad Age Ad Lib
How streaming news channels made their mark in the 2020 election
2020-11-12 • 22min
Ad Age Ad Lib
How to not miss the mark in multicultural marketing
2020-11-04 • 43min
Ad Age Ad Lib
The state of the CMO
2020-10-01 • 31min
Ad Age Ad Lib
How a microbe from Yellowstone could shake up the food industry
2020-09-24 • 28min
Ad Age Ad Lib
LinkedIn’s head of global sales on the early pandemic ad panic
2020-09-10 • 33min