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If you want to write a book that creates a movement, earns you a fortune, and changes the world, you need to think beyond the bestseller."The best time to start was yesterday; the next-best time to start is today." -Hal ElrodThe Cheat Sheet:What's the difference between a book that enjoys momentary success as a bestseller and one that endures to influence people for years to come?What's the number one nugget of advice that can make this difference for the aspiring author?How can you build a 'pay it forward' element into your content?What is the most convenient way to assemble your readership community?Do you know what authors are finding to be the number one way to market their books once they're launched?And so much more...Show notes at http://theartofcharm.com/podcast-episodes/hal-elrod-beyond-the-bestseller-bonus/HELP US SPREAD THE WORD!If you dig the show, please subscribe in iTunes and write us a review! This is what helps us stand out from the crowd and help people find the credible advice they need.Stay Charming! Learn more about your ad choices. Visit megaphone.fm/adchoices