Chris Kubby: The Brutal Truth About Woke Branding, DEI & Why Big Brands Are Failing | DSH #1642
Digital Social Hour26 Marras

Chris Kubby: The Brutal Truth About Woke Branding, DEI & Why Big Brands Are Failing | DSH #1642

A top marketing agency founder breaks down how AI is decimating agencies, why distribution and owned media will be the new power, how “woke branding” wrecked big companies, and what creators and entrepreneurs MUST do now to survive the next 5 years. Chapters 0:00 – Why Denmark, remote life & leaving the office behind 4:12 – How remote agencies really perform 5:04 – AI is crushing agencies & in-house marketing 8:06 – Owning media, distribution & personal brand in the AI era 11:05 – New ad game: let algorithms do the targeting 13:50 – Paid vs organic, DMs, ManyChat & building real trust 17:28 – Why YouTube in every other platform (and why you need an offer) 24:50 – Hormozi lessons: wrong problem, right solution & the real cost of change 32:58 – ESG, DEI, “woke branding” & how big companies lost the plot 43:47 – Blue collar comeback, future of work & why degrees don’t matter anymore 50:48 – How he wrote Hook, Line & Sinker using AI + what’s inside 📘 What You’ll Learn 🤖 How AI is redefining agencies, in-house teams, and ad buying 📊 Why algorithms should handle targeting—and what humans should focus on instead 📺 Why YouTube is still the #1 platform for serious creators 📈 How to use organic + paid together (DM triggers, ManyChat, retargeting) 🧠 The Hormozi lesson: right problem, wrong solution & the real cost of change 🏢 How “woke branding,” ESG & DEI campaigns backfired on big corporations 🧱 Why blue collar work is booming again and what that means for the next generation 🎓 Why resumes and marketing degrees matter less than actual proof of work 📚 How he used AI and voice notes to write Hook, Line & Sinker 🪝 The hook–line–sinker framework for grabbing attention and turning it into revenue 🎙️ APPLY OR CONNECT 👉 Apply to be on the podcast: https://www.digitalsocialhour.com/application 📩 Business inquiries / sponsors: jenna@digitalsocialhour.com 👤 GUEST: ♟️Chris Kubby - https://www.instagram.com/chriskubby/ 💼 SPONSORS QUINCE: https://quince.com/dsh 🥗 Fuel your health with Viome: https://buy.viome.com/SEAN Use code “Sean” at checkout for a discount! 🎧 LISTEN ON 🍏 Apple Podcasts: https://podcasts.apple.com/us/podcast/digital-social-hour/id1676846015 🎵 Spotify: https://open.spotify.com/show/5Jn7LXarRlI8Hc0GtTn759 📸 Sean Kelly Instagram: @seanmikekelly ⚠️ DISCLAIMER The views and opinions expressed by guests on Digital Social Hour are solely those of the individuals appearing on the podcast and do not necessarily reflect the views or opinions of the host, Sean Kelly, or the Digital Social Hour team. While we encourage open and honest discussions, Sean Kelly is not legally responsible for any statements, claims, or opinions made by guests during the show. Listeners are encouraged to form their own opinions and seek professional advice where appropriate. The content shared is for entertainment and informational purposes only — it should not be taken as legal, medical, financial, or professional advice. We strive to present accurate and reliable information; however, we make no guarantees regarding its completeness or accuracy. The views expressed are solely those of the speakers and do not necessarily represent those of the producers or affiliates of this program. 🔥 Stay tuned for more episodes featuring top creators, founders, and innovators shaping the digital world! 🔑 Keywords ai marketing 2025, marketing agency future, ai vs agencies, social media marketing interview, paid ads vs organic, owning media and distribution, creator economy 2025, youtube growth strategy, linkedin ads b2b Learn more about your ad choices. Visit megaphone.fm/adchoices

Jaksot(1657)

Gary The Numbers Guy On Interviewing Joe Rogans Dad, Beating the Sports Books & Astrology | DSH #184

Gary The Numbers Guy On Interviewing Joe Rogans Dad, Beating the Sports Books & Astrology | DSH #184

On today's episode of the Digital Social Hour, Gary The Numbers Guy (GG33Academy) talks about the power of numerology, the meaning behind colors and shapes, the importance of astrology & how he beats the sports books using numerology. BUSINESS INQUIRIES/SPONSORS: Jenna@DigitalSocialHour.com APPLY TO BE ON THE POD: https://forms.gle/qXvENTeurx7Xn8Ci9 SPONSORS: PolicyGenius: Your family deserves peace of mind. A life insurance policy through Policygenius can give it to them. Head to policygenius.com/DSH or click the link in the description to get your free life insurance quotes and see how much you could save. That's policygenius.com/DSH. Deposyt Payment Processing: https://www.deposyt.com/seankelly LISTEN ON: Apple Podcasts: https://podcasts.apple.com/us/podcast/digital-social-hour/id1676846015 Spotify: https://open.spotify.com/show/5Jn7LXarRlI8Hc0GtTn759 Sean Kelly Instagram: https://www.instagram.com/seanmikekelly/ Learn more about your ad choices. Visit megaphone.fm/adchoices Learn more about your ad choices. Visit podcastchoices.com/adchoices Learn more about your ad choices. Visit megaphone.fm/adchoices

12 Joulu 202331min

Grant Mitterlehner On Beating Depression, Struggles of Dating as Entrepreneur & College | DSH #183

Grant Mitterlehner On Beating Depression, Struggles of Dating as Entrepreneur & College | DSH #183

On today's episode of the Digital Social Hour, Grant Mitt reveals how he became a millionaire in his 20's, how he beat depression and how dating life has been tough for him because of having success at a young age. BUSINESS INQUIRIES/SPONSORS: Jenna@DigitalSocialHour.com APPLY TO BE ON THE POD: https://forms.gle/qXvENTeurx7Xn8Ci9 SPONSORS: PolicyGenius: Your family deserves peace of mind. A life insurance policy through Policygenius can give it to them. Head to policygenius.com/DSH or click the link in the description to get your free life insurance quotes and see how much you could save. That's policygenius.com/DSH. Deposyt Payment Processing: https://www.deposyt.com/seankelly LISTEN ON: Apple Podcasts: https://podcasts.apple.com/us/podcast/digital-social-hour/id1676846015 Spotify: https://open.spotify.com/show/5Jn7LXarRlI8Hc0GtTn759 Sean Kelly Instagram: https://www.instagram.com/seanmikekelly/ Learn more about your ad choices. Visit megaphone.fm/adchoices Learn more about your ad choices. Visit podcastchoices.com/adchoices Learn more about your ad choices. Visit megaphone.fm/adchoices

11 Joulu 202327min

Rene Rodriguez On Body Language, Multitasking & Public Speaking | Digital Social Hour #145

Rene Rodriguez On Body Language, Multitasking & Public Speaking | Digital Social Hour #145

On today's episode of the Digital Social Hour Podcast, Rene Rodriguez talks about the importance of body language, why multi-tasking is overrated and how people can get better at communicating. BUSINESS INQUIRIES/SPONSORS: Jenna@DigitalSocialHour.com APPLY TO BE ON THE POD: https://forms.gle/qXvENTeurx7Xn8Ci9 SPONSORS: Policy Genius: https://www.policygenius.com/DSH LISTEN ON: Apple Podcasts: https://podcasts.apple.com/us/podcast/digital-social-hour/id1676846015 Spotify: https://open.spotify.com/show/5Jn7LXarRlI8Hc0GtTn759 Sean Kelly Instagram: https://www.instagram.com/seanmikekelly/ Learn more about your ad choices. Visit megaphone.fm/adchoices Learn more about your ad choices. Visit podcastchoices.com/adchoices Learn more about your ad choices. Visit megaphone.fm/adchoices

11 Joulu 202334min

Oz The Mentalist On Winning Marathons, Performing for LeBron James & Reading Minds | DSH #144

Oz The Mentalist On Winning Marathons, Performing for LeBron James & Reading Minds | DSH #144

On today's episode of the Digital Social Hour Podcast, Oz the Mentalist reveals how he won the New Jersey marathon 4 times, how he can read people's minds, and how he's been able to use his skills to make money. BUSINESS INQUIRIES/SPONSORS: Jenna@DigitalSocialHour.com APPLY TO BE ON THE POD: https://forms.gle/qXvENTeurx7Xn8Ci9 SPONSORS: Policy Genius: https://www.policygenius.com/DSH LISTEN ON: Apple Podcasts: https://podcasts.apple.com/us/podcast/digital-social-hour/id1676846015 Spotify: https://open.spotify.com/show/5Jn7LXarRlI8Hc0GtTn759 Sean Kelly Instagram: https://www.instagram.com/seanmikekelly/ Learn more about your ad choices. Visit megaphone.fm/adchoices Learn more about your ad choices. Visit podcastchoices.com/adchoices Learn more about your ad choices. Visit megaphone.fm/adchoices

11 Joulu 202340min

Brandon Carter On Having 5 Bank Accounts, Taking the SAT's on LSD & Taking Testosterone | DSH #143

Brandon Carter On Having 5 Bank Accounts, Taking the SAT's on LSD & Taking Testosterone | DSH #143

On today's episode of the Digital Social Hour, Brandon Carter reveals the science behind ketosis, what it was like taking testosterone for a year and the benefits of being on a keto diet. BUSINESS INQUIRIES/SPONSORS: Jenna@DigitalSocialHour.com APPLY TO BE ON THE POD: https://forms.gle/qXvENTeurx7Xn8Ci9 SPONSORS: Policy Genius: https://www.policygenius.com/DSH LISTEN ON: Apple Podcasts: https://podcasts.apple.com/us/podcast/digital-social-hour/id1676846015 Spotify: https://open.spotify.com/show/5Jn7LXarRlI8Hc0GtTn759 Sean Kelly Instagram: https://www.instagram.com/seanmikekelly/ Learn more about your ad choices. Visit megaphone.fm/adchoices Learn more about your ad choices. Visit podcastchoices.com/adchoices Learn more about your ad choices. Visit megaphone.fm/adchoices

11 Joulu 202339min

Jager Bonham On The Comeback of Pop Punk, Led Zeppelin & Dream Stage | DSH #182

Jager Bonham On The Comeback of Pop Punk, Led Zeppelin & Dream Stage | DSH #182

On today's episode of the Digital Social Hour, Jager Bonham talks about moving to LA, bringing pop punk back and growing up in the Zeppelin family. BUSINESS INQUIRIES/SPONSORS: Jenna@DigitalSocialHour.com APPLY TO BE ON THE POD: https://forms.gle/qXvENTeurx7Xn8Ci9 SPONSORS: Opus Pro: https://www.opus.pro/?via=DSH HelloFresh: https://www.hellofresh.com/50dsh Deposyt Payment Processing: https://www.deposyt.com/seankelly LISTEN ON: Apple Podcasts: https://podcasts.apple.com/us/podcast/digital-social-hour/id1676846015 Spotify: https://open.spotify.com/show/5Jn7LXarRlI8Hc0GtTn759 Sean Kelly Instagram: https://www.instagram.com/seanmikekelly/ Learn more about your ad choices. Visit megaphone.fm/adchoices Learn more about your ad choices. Visit podcastchoices.com/adchoices Learn more about your ad choices. Visit megaphone.fm/adchoices

10 Joulu 202324min

Theresa Cheung On The Meaning of Dreams, Speaking with Ghosts & Investigating Haunted Locations | DSH #189

Theresa Cheung On The Meaning of Dreams, Speaking with Ghosts & Investigating Haunted Locations | DSH #189

On today's episode of Digital Social Hour, Theresa Cheung reveals the importance of dreams, the power of lucid dreaming and the hidden meanings that are in your dreams. BUSINESS INQUIRIES/SPONSORS: Jenna@DigitalSocialHour.com APPLY TO BE ON THE POD: https://forms.gle/qXvENTeurx7Xn8Ci9 SPONSORS: Opus Pro: https://www.opus.pro/?via=DSH HelloFresh: https://www.hellofresh.com/50dsh Deposyt Payment Processing: https://www.deposyt.com/seankelly LISTEN ON: Apple Podcasts: https://podcasts.apple.com/us/podcast/digital-social-hour/id1676846015 Spotify: https://open.spotify.com/show/5Jn7LXarRlI8Hc0GtTn759 Sean Kelly Instagram: https://www.instagram.com/seanmikekelly/ Learn more about your ad choices. Visit megaphone.fm/adchoices Learn more about your ad choices. Visit podcastchoices.com/adchoices Learn more about your ad choices. Visit megaphone.fm/adchoices

9 Joulu 202334min

Slant Board Guy On Creating the Slant Board & Working with Pro Athletes | DSH #181

Slant Board Guy On Creating the Slant Board & Working with Pro Athletes | DSH #181

On today's episode of Digital Social Hour, Slant Board Guy reveals the importance of streteching, getting his product in the hands of professional athletes & how he came up with the business. BUSINESS INQUIRIES/SPONSORS: Jenna@DigitalSocialHour.com APPLY TO BE ON THE POD: https://forms.gle/qXvENTeurx7Xn8Ci9 SPONSORS: Opus Pro: https://www.opus.pro/?via=DSH HelloFresh: https://www.hellofresh.com/50dsh Deposyt Payment Processing: https://www.deposyt.com/seankelly LISTEN ON: Apple Podcasts: https://podcasts.apple.com/us/podcast/digital-social-hour/id1676846015 Spotify: https://open.spotify.com/show/5Jn7LXarRlI8Hc0GtTn759 Sean Kelly Instagram: https://www.instagram.com/seanmikekelly/ Learn more about your ad choices. Visit megaphone.fm/adchoices Learn more about your ad choices. Visit podcastchoices.com/adchoices Learn more about your ad choices. Visit megaphone.fm/adchoices

8 Joulu 202321min

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