Special Crossover Episode: The Shopper’s Black Friday Playbook

Special Crossover Episode: The Shopper’s Black Friday Playbook

How can shoppers, brands and retailers win Black Friday? In this week’s special holiday crossover episode, Glossy Beauty Podcast host Lexy Lebsack is joined by Danny Parisi, host of the Glossy Podcast, and Gabi Barkho, host of the Modern Retail podcast, to unpack all things Black Friday. The three reporters start by sharing their own experiences and plans for navigating Black Friday as a shopper, then unpack some of the buzziest activations and sales strategies today. This includes both discounting and non-discounting strategies, value-focused sales, bundles and collaborations, among other tactics. The trio also walks through emerging and reemerging trends, like catalogs, gift guides and fragrance-focused experiential events.

Tämä jakso on lisätty Podme-palveluun avoimen RSS-syötteen kautta eikä se ole Podmen omaa tuotantoa. Siksi jakso saattaa sisältää mainontaa.

Jaksot(395)

Tower 28 spent $200k on an interactive billboard. Was it worth it?

Tower 28 spent $200k on an interactive billboard. Was it worth it?

As competition in the beauty industry heats up, leaders are looking for new ways to stand out. “I've worked in beauty for 24 years now, and I don't think I've ever seen it more competitive than it i...

23 Heinä 0s

Gregg Renfrew is courting Gen Z with Beecee, but do young people care about clean beauty?

Gregg Renfrew is courting Gen Z with Beecee, but do young people care about clean beauty?

The beauty industry disruptor that brought clean beauty into the mainstream is back with a shiny new brand concept. Gregg Renfrew, the entrepreneur behind Beautycounter and Counter, is launching her...

16 Heinä 36min

What makes a successful pop-up? (RERUN)

What makes a successful pop-up? (RERUN)

To discuss what makes a successful retail pop-up, Glossy is joined by three powerhouse executives in today’s roundtable episode: Jacquelin Barrett, Patrick Ta Beauty svp of marketing; Matte Projects p...

9 Heinä 47min

How Supergoop CMO Lauren Weinberg is tackling Amazon and TikTokShop amid channel mix expansion

How Supergoop CMO Lauren Weinberg is tackling Amazon and TikTokShop amid channel mix expansion

It’s tough to compete with Supergoop, the sunscreen startup that entered the market in 2006 and quickly became the industry darling before selling to private equity firm Blackstone in 2021. In many wa...

2 Heinä 25min

How Nutrafol CEO Cindy Gustafson is reaching men, growing retention with tech and plotting expansion

How Nutrafol CEO Cindy Gustafson is reaching men, growing retention with tech and plotting expansion

Cindy Gustafson has checked off a laundry list of accomplishments during her first 18 months as CEO of Nutrafol.  This includes an app launch designed to improve retention and a product release tailo...

25 Kesä 36min

Inside Revlon’s comeback bet on fragrance with president Amber Garrison

Inside Revlon’s comeback bet on fragrance with president Amber Garrison

18 Kesä 37min

How execs from Ulta Beauty, Tarte and Beekman 1802 are implementing AI into workflows

How execs from Ulta Beauty, Tarte and Beekman 1802 are implementing AI into workflows

How are beauty and wellness business leaders actually using AI today?  That was the question posed to three longtime industry executives on stage during Glossy’s annual E-Commerce Summit in Miami Bea...

11 Kesä 31min

UTA's Daniel Landver knows what makes an influencer brand work

UTA's Daniel Landver knows what makes an influencer brand work

Daniel Landver is the head of UTA's creators product group — a role most people may not even realize exists. While his job keeps him behind the scenes, Landver is behind some of the buzziest brand lau...

4 Kesä 35min

Suosittua kategoriassa Liike-elämä ja talous

sijotuskasti
psykopodiaa-podcast
mimmit-sijoittaa
rss-rahapodi
rss-inderes
rss-perho-rajoilla
rss-rahataito-podcast
rahapuhetta
rss-karon-grilli
herrasmieshakkerit
ostan-asuntoja-podcast
rss-10x-finland
rss-tarkeista-asioista-2
rss-40-ajatusta-aanesta
pomojen-suusta
sijoituspodi
hyva-paha-johtaminen
lakicast
rss-porssipuhetta
rss-pinnan-alla-kiehuu