How to Build a Product Company with Andreas Prins
Beyond Coding10 Touko 2023

How to Build a Product Company with Andreas Prins

Andreas Prins comes on to share the pivot and journey he’s gone through with StackState, a product company. My biggest takeaway is how much more effective you can be by solving one problem, and solving it really well. By maintaining focus on a single use case, things become simpler and more clear. Both from a customer perspective, as well as from the teams that build the product.


“If you need 6 web pages to explain what you do, you might want to rethink your solution”

One of my favourite quotes from the episode.


It was a real pleasure to learn from his journey and I hope it’s a good listen as well :)

Enjoy! 🎙


Connect with Andreas Prins:

https://linkedin.com/in/andreasprins

https://twitter.com/andreasprins



Full episode on YouTube ▶️

https://youtu.be/ojJZ4ijWq0I


New episodes every Wednesday with our host 🎙Patrick Akil!

Big shoutout to ⁠Xebia⁠ for making this episode possible!


OUTLINE:
00:00:00 - Intro
00:00:28 - The day to day of Andreas
00:01:14 - Market Research
00:02:31 - Taking ideas from open source
00:03:45 - What problem is StackState solving?
00:06:45 - How has StackState evolved?
00:09:46 - Building the right thing
00:12:55 - Engineers adopting solutions
00:16:17 - Breadth vs. depth
00:17:54 - Feedback from the engineering team and customers
00:20:26 - Who talks to customers?
00:21:55 - Pitfalls of technical founders
00:25:49 - Super focus on one problem
00:27:20 - Getting great engagement at demo's
00:30:30 - Processing feedback
00:32:51 - Understanding the big picture
00:35:56 - Entrepreneurial mindset
00:37:41 - Entrepreneurial environments
00:40:18 - Open core and building a community
00:45:52 - Not accepting the status quo
00:47:29 - Outro

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