610: (Solo) The Secret to Finding Agencies That Don’t Burn You

610: (Solo) The Secret to Finding Agencies That Don’t Burn You

When you’re just starting out, the fastest way to grow isn’t automation, ads, or scaling systems — it’s doing things that don’t scale. In this episode, I share why the most successful founders — from billion-dollar startups to small ecommerce brands — all begin by leaning into the unscalable. From replying personally to every email, to sending hundreds of Instagram DMs, to handwriting thank-you cards for early customers, these strategies create the kind of emotional connection that big brands can’t compete with. Here’s what you’ll take away: • Why doing things that don’t scale is your biggest advantage as a small brand • Real examples of how I and other founders used this to grow early traction • Specific tactics you can start today to build stronger customer relationships If you’re an early-stage founder, this episode will show you exactly how to build momentum, create raving fans, and uncover what truly works — long before you scale. This is a brand new solo series I’m testing, and I’d love your feedback. Email me directly at nathan@foundr.com — I read every reply. Hope you enjoy it. SAVE 50% ON OMNISEND FOR 3 MONTHS Get 50% off your first 3 months of email and SMS marketing with Omnisend with the code FOUNDR50. Just head to ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://your.omnisend.com/foundr⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ to get started. HOW WE CAN HELP YOU SCALE YOUR BUSINESS FASTER Learn directly from 7, 8 & 9-figure founders inside Foundr+ Start your $1 trial → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.foundr.com/startdollartrial⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ PREFER A CUSTOM ROADMAP AND 1-ON-1 COACHING? → Starting from scratch? Apply here → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://foundr.com/pages/coaching-start-application⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ → Already have a store? Apply here → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://foundr.com/pages/coaching-growth-application⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ CONNECT WITH NATHAN CHAN Instagram → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/nathanchan⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ LinkedIn → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/nathanhchan/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ FOLLOW FOUNDR FOR MORE BUSINESS GROWTH STRATEGIES YouTube → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://bit.ly/2uyvzdt⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Website → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.foundr.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Instagram → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/foundr/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Facebook → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.facebook.com/foundr⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Twitter → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.twitter.com/foundr⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ LinkedIn → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/company/foundr/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Podcast → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.foundr.com/podcast⁠

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467: Accelerate Your Marketing Efficiency with Manuel Mueller of Emma

467: Accelerate Your Marketing Efficiency with Manuel Mueller of Emma

Manuel Mueller started his first mattress company when he was 19 years old, and since then, he has never stopped iterating to create the perfect mattress. In 2013, he launched sleepwear company Emma, ...

7 Heinä 202344min

466: Reshape Free Products into Revenue-Generators with Ali Ghosdi of Databricks

466: Reshape Free Products into Revenue-Generators with Ali Ghosdi of Databricks

Ali Ghosdi was a reluctant founder. He planned to become an academic researcher and professor, not lead a successful tech startup. In 2013, alongside six other co-founders, Ghosdi helped build an open...

30 Kesä 202349min

465: The State of Podcasting with Ex-Spotify Executive and Parcast Founder Max Cutler

465: The State of Podcasting with Ex-Spotify Executive and Parcast Founder Max Cutler

If your business or brand has a podcast, listen up. In this episode, we’re diving into the current state of podcasting with Max Cutler, Parcast founder, Spotify’s former head of talk creator content, ...

23 Kesä 202349min

464: Silicon Valley Outsider Michelle Zatlyn on Building a Tech Disruptor

464: Silicon Valley Outsider Michelle Zatlyn on Building a Tech Disruptor

Michelle Zatlyn and her co-founders were outsiders when they moved to Silicon Valley to launch their web security startup. It was 2009, in the middle of a recession, but the team knew their visceral e...

17 Kesä 202358min

463: Why Small Customers Matter with ​​Immad Akhund of Mercury

463: Why Small Customers Matter with ​​Immad Akhund of Mercury

Since 2006, Immad Akhund has been investing in and building startups. But he always struggled with working with traditional banks to run his startups, especially as a non-US resident. He figured someo...

9 Kesä 202344min

462: Why Subscription Products Need Purpose with Jessica Rolph of Lovevery

462: Why Subscription Products Need Purpose with Jessica Rolph of Lovevery

Your first product won’t always be your best seller. Jessica Rolph’s organic baby food business Happy Family Organics failed twice before finding product market fit and scaling from $0 to $63M in sale...

2 Kesä 202358min

461: Adrian Grenier’s Evolution from Movie Star to Social-Impact Entrepreneur

461: Adrian Grenier’s Evolution from Movie Star to Social-Impact Entrepreneur

Adrian Grenier was a rebellious artist before he was known for his acting roles in Entourage, Devil Wears Prada, and Clickbait. Now he’s a rebellious entrepreneur, investor, and activist. Learn how Gr...

26 Touko 202340min

460: 4 Stories. 4 Founders. 4 Lives Changed.

460: 4 Stories. 4 Founders. 4 Lives Changed.

For ten years, we've interviewed hundreds of elite entrepreneurs who’ve started and grown the world's most successful businesses. The reason we connect with these dynamic founders is to break down the...

19 Touko 202340min

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