#492: Leaders in Customer Loyalty: Industry Voices | The New Incentive Landscape: Maritz's Collections Motivate Members

#492: Leaders in Customer Loyalty: Industry Voices | The New Incentive Landscape: Maritz's Collections Motivate Members

Send us a text Loyalty360 spoke with Mike Donini, Senior Buyer at Maritz, one of the largest full-service incentive and loyalty partners in North America. Maritz began in 1894 as a family-run wholesaler and manufacturer of fine jewelry and watches. During the Great Depression, Maritz pivoted its business to generate income, selling its merchandise to businesses as sales and service awards. The new direction kept it afloat and launched the beginning of what we know today as the incentive...

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Loyalty360 Loyalty Live | Ellen Green, Bounteous

Loyalty360 Loyalty Live | Ellen Green, Bounteous

Send us a text For the past 20 years, Bounteous has established itself as a co-innovation partner for numerous brand clients. The company’s core mission as a technology-agnostic agency is to assist cl...

17 Loka 202314min

Adapting for Today and Tomorrow: A Q&A with Kum & Go about Building a More Agile Loyalty Program

Adapting for Today and Tomorrow: A Q&A with Kum & Go about Building a More Agile Loyalty Program

Send us a text The company that would eventually become Kum & Go was founded in 1959 by Tony S. Gentle and William A. Krause in Hampton, Iowa. That first humble location in the middle of the Iowa coun...

17 Loka 202326min

AIR MILES®: Creating One Exceptional Experience To Increase Customer Engagement

AIR MILES®: Creating One Exceptional Experience To Increase Customer Engagement

Send us a text Thirty years ago, AIR MILES® launched its Reward Program, essentially inventing the coalition loyalty concept. Over the course of three decades, the Canadian program has pulled together...

13 Loka 202321min

Loyalty360 Loyalty Live | Brandon Logsdon, PDI Technologies

Loyalty360 Loyalty Live | Brandon Logsdon, PDI Technologies

Send us a text PDI Technologies has decades of industry experience, gathering customer data and providing expert consulting to fuel stations for increased efficiency and profitability. Adapting to new...

10 Loka 202330min

Teriyaki Madness: Leveraging Technology To Create an Enhanced Customer Experience

Teriyaki Madness: Leveraging Technology To Create an Enhanced Customer Experience

Send us a text Teriyaki Madness is the result of a mad passion for teriyaki that came to life for brothers Rod and Alan Arreola, and their cousin, Eric Garma, while living in Seattle, WA. As the three...

10 Loka 202320min

GNC Details Launch of the Newly Revamped myGNC Rewards Program

GNC Details Launch of the Newly Revamped myGNC Rewards Program

Send us a text Jenna O’Connor, Director of Loyalty Marketing, has 14 years of tenure at GNC, with a focus on the member marketing strategy and management and direction of the loyalty program. She has ...

9 Loka 202323min

Loyalty360 Loyalty Live | Kyle Clark, Mastercard

Loyalty360 Loyalty Live | Kyle Clark, Mastercard

Send us a text Mastercard® has been a leader in payments since the late 1960s. Over the past decade, the company has evolved its suite of services to help customers make smarter decisions with improve...

3 Loka 202318min

A Rich Legacy of Innovation: A Q&A with Hilton on Providing Exceptional Hospitality for Honors Program Members

A Rich Legacy of Innovation: A Q&A with Hilton on Providing Exceptional Hospitality for Honors Program Members

Send us a text In 1919, Conrad Hilton was on his way to buy a bank in Cisco, TX. When the price was raised at the last moment, Hilton left the deal on the table, quickly pivoted, and purchased the 40-...

3 Loka 202324min

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