232. Leading with purpose and care

232. Leading with purpose and care

This week, I’m joined by an extraordinary leader in the funeral and deathcare industry. Lisa Baue is a third-generation funeral director, former CEO of Baue Funeral Homes, and founder of Funeral Women Lead—the first nonprofit dedicated to advancing women in her profession. She’s also the best-selling author of Wake-Up Calls: A Journey of Learning to Lead and Succeed in the Funeral and Deathcare Profession, a powerful hybrid memoir on leadership, resilience, and redefining success.

In this conversation, Lisa pulls back the curtain on a profession few of us truly understand. She shares her unexpected journey into funeral service; the sudden loss of her father that thrust her into leadership at just 30; and the decades of growth, mistakes, and hard-earned wisdom that shaped her as a leader. We talk candidly about burnout, the realities of being on call at all hours, inequities in pay and opportunity, and why so many women—despite entering the field at unprecedented rates—are leaving it.

Lisa also offers a hopeful vision for the future. She walks us through her work with Funeral Women Lead, including its mission to “unleash greatness” in women through leadership development, community, and wellness.

Whether you’re in funeral service or another demanding profession, Lisa’s insights on leadership, purpose, and well-being will inspire you. Her story is a reminder that our greatest challenges often become our greatest offerings—and that it’s never too late to rewrite our path.

Learn more about Lisa:

Book recommendation:

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To submit a question, email hello@stacyennis.com or visit stacyennis.com/contact and fill out the form on the page.

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272. Why we get stuck—and how to break the cycle with awareness and trust

272. Why we get stuck—and how to break the cycle with awareness and trust

We all hit those times when we get stuck, whether it’s momentary or in chronic patterns where the same situation keeps repeating with no way through. This is the core of today’s episode, where I’m joi...

7 Loka 48min

271. What it really takes to build wealth as a first-generation latina

271. What it really takes to build wealth as a first-generation latina

Join me as I have a delightful conversation with Luzy King, a Latina money expert and founder of Say Hola Wealth, who has made it her mission to take the confusion out of finances and teach others to ...

30 Syys 43min

270. How to avoid publishing scams

270. How to avoid publishing scams

When you’re ready to publish your book, how do you know where to find a quality publisher? There are lots of options online with promises practically shouting for your attention. Some of them are scam...

23 Syys 21min

269. Common mistakes that keep great books from being published

269. Common mistakes that keep great books from being published

In this episode, I’m breaking down the mistakes I see most often with future authors and why so many great books stall out before they ever reach readers.A muddy book message is one of the biggest cul...

17 Syys 11min

268. What it really takes to ghostwrite a bestseller

268. What it really takes to ghostwrite a bestseller

bestsellers. We dig into what it means to work with a ghostwriter—a very different experience than working with AI. Unlike AI, a ghostwriter polishes your ideas, preserves your voice, and collaborates...

9 Syys 47min

267. The 3 nonfiction book writing secrets I share with my clients

267. The 3 nonfiction book writing secrets I share with my clients

burnout. Did you know you can create a blueprint that works for you that’s adjustable and tailored to your needs?Join me in this solo episode as I cut through the mystery of how to write a nonfiction ...

2 Syys 10min

266. Replay | Step by step guide to writing a book for entrepreneurs

266. Replay | Step by step guide to writing a book for entrepreneurs

Writing a book as an entrepreneur isn't just about authorship—it's about amplifying your vision, expanding your reach, and building your business. In this episode, I walk you through my proven step-by...

26 Elo 13min

265. Replay | 3 Rules to Turn Your Big Idea into a Best-Selling Book

265. Replay | 3 Rules to Turn Your Big Idea into a Best-Selling Book

You’ve got a big idea—a message you know the world needs to hear. But how do you take that idea and actually turn it into a best-selling book?In this episode, I share the three rules every impactful a...

19 Elo 7min

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