How I Landed a Book Deal & Magazine Cover with ONE Cold Email: My Exact Pitch Strategy for Crochet Designers & Creative Entrepreneurs to Get Published, Grow Authority & Monetize Their Craft

How I Landed a Book Deal & Magazine Cover with ONE Cold Email: My Exact Pitch Strategy for Crochet Designers & Creative Entrepreneurs to Get Published, Grow Authority & Monetize Their Craft

We are heading into the end of the year, which means it’s time to start dreaming about your 2026 goals. If seeing your name in print or landing a major brand deal is on your vision board, this episode is your blueprint.


In this "Best Of" archive episode (originally recorded when my book ⁠Crochet Snuggle Buddies⁠ launched!), I am breaking down the exact behind-the-scenes story of how I landed a book deal and international magazine covers with a single cold email.


I used to think editors were unreachable. Then, I learned a "service-first" pitch strategy from entrepreneurs Susie Moore and Cathy Heller that changed everything. Instead of asking for a favor, I asked, "How can I help you meet your needs?" The result? A book contract, multiple magazine features, and a massive shift in my business trajectory.


In this episode, we cover:


  • The "Service-First" Pitch: How to write an email that editors actually want to read (and respond to!).
  • The Mindset Shift: Why saying "I am a crochet designer" out loud was the key to unlocking my confidence.
  • The Timeline: From a Monday night Google search in February to a book launch in March—how fast things can move when you take action.
  • Manifesting the Cover: How I set a specific goal to get my Amigurumi designs on the ⁠front cover of a UK magazine⁠—and made it happen.
  • Cold Email Strategy: Who to contact, what to say, and how to follow up.


Whether you want to submit a pattern, write an article, or pitch a collaboration, this episode proves that you are one email away from a completely different career.


Mentioned in this Episode:


Connect with Me:


Note: This episode is a replay from March 2025, but the strategy is timeless for anyone looking to make big moves in 2026!


For a deeper dive into growing your handmade business, check out my new book, ⁠⁠⁠⁠⁠⁠Hooked on Growth⁠⁠⁠⁠⁠⁠, which goes into much more detail on scaling!


🔆⁠⁠⁠⁠Join Our Skool Community⁠⁠

🔆⁠⁠⁠⁠Join The Next Crochet Kit Club⁠⁠⁠⁠

🔆⁠⁠⁠⁠⁠⁠⁠Learn to Crochet Course⁠⁠⁠⁠⁠⁠⁠

🔆⁠⁠⁠⁠⁠⁠⁠⁠Shop My Crochet Patterns⁠⁠⁠⁠⁠⁠

🔆Easter Patterns in Simply Crochet Magazine

🔆Features in Simply Crochet Magazine

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