Are We In a ’Phantom Recession”?
Perpetual Traffic8 Maalis 2024

Are We In a ’Phantom Recession”?

Ralph Burns and Kasim Aslam explore the complexities of today's economic landscape and its implications for marketing. They discuss their contrasting perspectives on the current economic state, labeling it as a phantom recession. From the impact of global events on supply chains to the strategic responses of marketing agencies, Ralph and Kasim navigate through the challenges and opportunities that arise in uncertain times. Their conversation puts a spotlight on the critical role of marketing as both a predictor and a casualty of economic shifts, offering valuable insights for marketers striving to adapt and thrive.

Chapters:

  • 00:00:00 Introduction: Unraveling Today's Economic Enigmas
  • 00:02:03 The Phantom Recession: Decoding Economic Contradictions
  • 00:04:07 Global Impacts: How World Events Reshape Marketing
  • 00:06:18 Agency Insights: Marketing's Predictive Power on Economy
  • 00:08:24 Strategy Shifts: Adapting Marketing in Uncertain Times
  • 00:10:31 Supply Chain Dynamics: Navigating Through Disruptions
  • 00:12:27 Forward-Looking: Marketing's Role in Economic Recovery
  • 00:13:09 Economic Indicators: Marketing's Response to Shifts
  • 00:17:22 The Office Space Evolution: Remote Work's Economic Impact
  • 00:20:35 Dissecting Disparities: Income Levels and Consumer Behavior
  • 00:25:19 Fiat's Influence: Economic Perspectives on Currency
  • 00:32:23 Commodity-Backed Currency: A Future Solution?
  • 00:35:40 Conclusion: Charting the Path for Business in New Economies

LINKS AND RESOURCES:


Thanks so much for joining us this week. Want to subscribe to Perpetual Traffic? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!

Mentioned in this episode:

https://perpetualtraffic.com/advertise-with-us/

Tier 11 Data Suite

Tämä jakso on lisätty Podme-palveluun avoimen RSS-syötteen kautta eikä se ole Podmen omaa tuotantoa. Siksi jakso saattaa sisältää mainontaa.

Jaksot(500)

What a Live CRO Audit Reveals That Your Design Agency Never Shows You

What a Live CRO Audit Reveals That Your Design Agency Never Shows You

Stop losing revenue after the click! Let’s find the leak before your next ad.Get your free CRO audit at: https://www.tiereleven.com/cro/serviceAre you optimizing your site based on what looks good or ...

26 Touko 43min

Stop Redesigning. Start Diagnosing. The CRO Method That Actually Works

Stop Redesigning. Start Diagnosing. The CRO Method That Actually Works

The conversion problem is not in your ad account. It's in the gaps between your ads, landing pages, data, and unit economics.Sign up for our free CRO audit and close the gaps today: https://www.tierel...

19 Touko 32min

Chick-fil-A's Secret to 15% Growth for 37 Years Straight

Chick-fil-A's Secret to 15% Growth for 37 Years Straight

What makes a brand legendary? You might think it’s all about your product or service. The truth is, it’s not about how good you think your stuff is but what your customers say about you. Legendary bra...

12 Touko 47min

How to Become a Supercommunicator (Ask These Questions)

How to Become a Supercommunicator (Ask These Questions)

Do you often feel like your conversations aren't going anywhere? Or that you’re not connecting as deeply as you'd like? It turns out, most of us are missing a key ingredient in our communication. We'r...

5 Touko 17min

Scaling Ads Is Killing Your Profit (Here’s the Fix That Works)

Scaling Ads Is Killing Your Profit (Here’s the Fix That Works)

Are you spending more on traffic than you’re actually making and calling that “growth”? Business owners often chase scale, obsess over ROAS, and completely miss the bigger picture. Most of them don’t ...

28 Huhti 19min

156% More App Subscribers in Six Months! Here’s How We Did It

156% More App Subscribers in Six Months! Here’s How We Did It

Download your free Tier 11’s nCAC calculator at: https://www.tiereleven.com/ncacHow do you acquire new customers without frustrating the ones you already have? It’s a delicate balance that’s harder th...

21 Huhti 20min

5 Missed Forecasts. Then One Budget Shift. Then 4 Straight Hits.

5 Missed Forecasts. Then One Budget Shift. Then 4 Straight Hits.

Are you scaling ad spend but getting worse results? If your ROAS looks amazing while your growth stalls, you might be optimizing for the wrong thing, and it’s costing you more than you think.In this e...

14 Huhti 53min

Stop Saying This on Sales Calls (It Hurts Your Deals)

Stop Saying This on Sales Calls (It Hurts Your Deals)

Apply for our free $10,000 audit of your digital strategy: https://www.tiereleven.com/audit Why do some prospects respect you while others walk all over you? When you feel like you’re chasing the sale...

7 Huhti 22min

Suosittua kategoriassa Liike-elämä ja talous

sijotuskasti
psykopodiaa-podcast
rss-oivalluksia-rahasta-elamasta
mimmit-sijoittaa
rss-rahapodi
rahapuhetta
rss-karon-grilli
ostan-asuntoja-podcast
asuntoasiaa-paivakirjat
inderespodi
oppimisen-psykologia
rss-inderes
herrasmieshakkerit
rss-sami-miettinen-neuvottelija
hyva-paha-johtaminen
rss-rahamania
rss-porssipuhetta
rss-bisnesta-bebeja
rss-myynti-ei-ole-kirosana
rss-talouden-jaljilla