The challenges and opportunities of running your own ecommerce Store - Absolute Collagen Co-Founder Darcy Laceby
Abandoned Cart5 Helmi 2024

The challenges and opportunities of running your own ecommerce Store - Absolute Collagen Co-Founder Darcy Laceby

In this episode, we're joined by Darcy Laceby, Co-founder of Absolute Collagen, an anti-aging supplement brand.

Darcy and her mother Maxine started Absolute Collagen after realising the benefits of collagen for their own well-being. The business has grown significantly and was named one of the fastest-growing companies in the UK.

In this episode, Darcy emphasises the importance of customer centricity and building a strong brand through community engagement.

Adam and Darcy also discuss challenges like explaining product benefits in a crowded market and prioritising growth opportunities

Key Takeaways:

  • Building a successful skincare brand through a customer-centric approach and marketing strategies.
  • Business growth strategies and prioritisation.
  • Customer nurturing and testing strategies for a skincare subscription brand.
  • Starting an ecommerce store and managing a business.
  • Ecommerce growth strategies.
  • Entrepreneurship, marketing, and product development.

Links:

Website - https://www.absolutecollagen.com

LinkedIn - https://www.linkedin.com/in/darcy-laceby-495432135

www.pinkleopard.co.uk


Jaksot(43)

5 Keys To Profitable Growth

5 Keys To Profitable Growth

In this episode, we are joined by Celia Tugores, Head of Digital Marketing and e-Commerce at UpCircle Beauty. Celia shares the best advice she received, emphasising the importance of following your ow...

27 Touko 202529min

Personalised User Experiences in eCommerce

Personalised User Experiences in eCommerce

In this episode, we are joined by Rebecca Worsley, founder of Rainy City, an award-winning Shopify Plus agency. Rebecca shares her journey from dropshipping to creating a successful e-commerce agency,...

27 Touko 202529min

The Evolution of e-commerce Search

The Evolution of e-commerce Search

In this episode, we are joined by Matt Caron, a Shopify SEO specialist and yoga teacher, where we discuss the significance of mindset in personal and professional life, the evolution of e-commerce sea...

27 Touko 202524min

How We Drove Our Client's Strongest Sales Week Ever Using PR

How We Drove Our Client's Strongest Sales Week Ever Using PR

In this episode, we are joined by Riannon Palmer, managing director of Lem-Uhn PR agency, about leveraging PR to boost e-commerce sales. Riannon shares insights on maintaining a positive business mind...

27 Touko 202526min

Cracking Email Deliverability: Nurturing Customers & Avoiding Common Pitfalls

Cracking Email Deliverability: Nurturing Customers & Avoiding Common Pitfalls

In this episode, we are joined by Nikita Vakhrushev, Founder/CEO of ASPEKT about the intricacies of email deliverability for e-commerce. The discussion explores Nikita’s background, best pieces of ad...

10 Helmi 202519min

How Design Can Make or Break Your Marketing and Sales Strategy

How Design Can Make or Break Your Marketing and Sales Strategy

In this episode, we are joined by Lucianne Soley, founder of Soley Creative. We delve into the critical role of commercial design in marketing and sales strategies, discussing its impact on business s...

10 Helmi 202529min

Taking the fear out of setting up a product business without having to outsource

Taking the fear out of setting up a product business without having to outsource

In this episode, we are joined by Ruth Bradford, the owner of The Little Black and White Book Project and The Paper Mentor. We discuss how to take the fear out of setting up a product business without...

7 Tammi 202528min

How do I scale my eCommerce operations?

How do I scale my eCommerce operations?

In this episode, we are joined by Iain Coplans, Co-Founder and Managing Director at Stok.ly Ltd.We talk about the importance of simplifying your tech stack, automating tasks, and scaling efficiently. ...

16 Joulu 202427min

Suosittua kategoriassa Liike-elämä ja talous

sijotuskasti
mimmit-sijoittaa
psykopodiaa-podcast
rss-rahapodi
ostan-asuntoja-podcast
pomojen-suusta
rss-rahamania
rss-draivi
inderespodi
rss-seuraava-potilas
rss-sami-miettinen-neuvottelija
rss-myyntikoulu
rss-paasipodi
rahapuhetta
salkunrakentaja-podi
kasvun-kipuja
lakicast
rss-lahtijat
rss-bisnesta-bebeja
rss-asuntosalkku-kasvussa-podcast