Why being authentically different is so important
Abandoned Cart11 Heinä 2024

Why being authentically different is so important

In this episode, we are joined by Ada Zhao, Founder and CEO of Curated Crowd. Listen in as we discuss the importance of authenticity in business, emphasising the need to stay true to one's values and personality.

Ada shares her experience of pivoting Curated Crowd from a crowdfunding platform to a marketplace for independent fashion designers, highlighting the challenges of identifying and showcasing talented designers, catering to a diverse range of customers, and creating a unique online platform that fosters authenticity and quality.


We also discuss the importance of understanding one's target audience and staying true to oneself in order to succeed in the retail industry.


Key Takeaways:

  • Authenticity and being true to oneself in business and life.
  • Pivoting from an online crowdfunding platform to an omnichannel marketplace with physical stores to provide personalised shopping experiences.
  • Entrepreneurship, self-discovery, and adapting to change in the retail industry.
  • Using technology and human experience to grow a business during the pandemic.
  • Branding, authenticity, and technology in the fashion industry.


Links:

https://www.curated-crowd.com/

https://www.instagram.com/curatedcrowd/


--

www.pinkleopard.co.uk


Jaksot(45)

Taking the fear out of setting up a product business without having to outsource

Taking the fear out of setting up a product business without having to outsource

In this episode, we are joined by Ruth Bradford, the owner of The Little Black and White Book Project and The Paper Mentor. We discuss how to take the fear out of setting up a product business without...

7 Tammi 202528min

How do I scale my eCommerce operations?

How do I scale my eCommerce operations?

In this episode, we are joined by Iain Coplans, Co-Founder and Managing Director at Stok.ly Ltd.We talk about the importance of simplifying your tech stack, automating tasks, and scaling efficiently. ...

16 Joulu 202427min

The power of hosting in-person events to connect with your customers

The power of hosting in-person events to connect with your customers

In this episode, we are joined by Fallon and Ava King, co-founders of the luxury turtleneck brand Fallon and Ava, who have mastered the art of blending online business with in-person customer engageme...

14 Marras 202433min

Scaling eCommerce businesses with self-managed platforms

Scaling eCommerce businesses with self-managed platforms

In this episode, we are joined by Luke Collymore, an eCommerce web development agency. We discuss scaling eCommerce businesses using self-managed platforms like Magento and WooCommerce. Luke shares in...

4 Marras 202414min

Why video marketing should be the cornerstone of your marketing activities

Why video marketing should be the cornerstone of your marketing activities

In this episode, we are joined by Robert Edmonds, the Founder and Creative Director of NRG Digital. We discuss the importance of video marketing and share key insights such as the rise and impact of v...

10 Loka 202440min

How to effectively enhance brand recognition in today's highly visual culture

How to effectively enhance brand recognition in today's highly visual culture

In this episode, we are joined by Jenny Morgan, the owner of Fan Club Brands. We discuss the significance of design in e-commerce, emphasising the importance of presentation and attention to detail in...

30 Syys 202415min

Creating change to stay relevant and meet customer desires

Creating change to stay relevant and meet customer desires

In this episode, we are joined by Steph Clymer, entrepreneur and owner of Shop Common Thread, who discusses the importance of creating change to stay relevant and meet customer desires. Steph shares h...

30 Syys 202425min

The Importance Of Having A Supportive Marketing Ecosystem

The Importance Of Having A Supportive Marketing Ecosystem

In this episode, we are joined by Erica Bonser, founder of Fan Club Brands, to discuss the importance of a supportive marketing ecosystem.We discuss the need to understand a company's values and purpo...

22 Elo 202424min

Suosittua kategoriassa Liike-elämä ja talous

sijotuskasti
mimmit-sijoittaa
psykopodiaa-podcast
rss-rahapodi
rss-rahamania
hyva-paha-johtaminen
inderespodi
ostan-asuntoja-podcast
rss-lahtijat
rahapuhetta
rss-sisalto-kuntoon
herrasmieshakkerit
taloudellinen-mielenrauha
oppimisen-psykologia
rss-porssipuhetta
rss-bisnesta-bebeja
rss-yrittajan-mielenmatka
rss-kohti-unelmia
rss-seuraava-potilas
rss-40-ajatusta-aanesta