When Passion Isn’t Enough: Developing the People You Lead

When Passion Isn’t Enough: Developing the People You Lead

Most brewery leaders step into leadership because they’re good at what they do. They care. They work hard. And they want the people around them to succeed. But at some point, that’s not enough. Passion doesn’t automatically translate to progress, and well-meaning effort doesn’t always grow a healthy team.


This session offers a practical look at what it means to lead people on purpose. We’ll explore a proven framework for developing your team members on purpose - including the necessary steps and stages, as well as what kind of support they need from you at each step.


It’s not about adding more to your plate. It’s about getting clearer on what leadership actually requires if your goal is to build people, not just fill roles. If you’ve ever felt stuck between being the go-to person and wanting others to step up, this session will give you language, clarity, and a way forward.


Chris Ediger is the founder of Craft Leadership, where he works with breweries to strengthen the people side of the business. Craft works alongside owners, managers, GMs, and shift leads to help them lead with more clarity, coach with more purpose, and build teams that actually work. The approach comes from years spent inside breweries of all shapes and sizes - on the floor with production crews, behind the bar with taproom staff, and in the room with leadership teams making hard calls. With simple tools and honest conversation, Craft helps leaders handle the everyday tension of running a brewery: managing people, keeping standards high, and still walking out the door with something left to give.


Learn more about the Craft Leader Certification: https://craftleadership.co/certification


Stay up to date with CBP: http://update.craftbeerprofessionals.org/

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When Things Get Messy: Handling Tricky Employee Situations Without Losing Your Cool

When Things Get Messy: Handling Tricky Employee Situations Without Losing Your Cool

Every brewery has them — the late arrivals, the heated arguments, the performance dips that make you wonder what to do next. In this session, we’ll walk through common “oh no” employee situations and ...

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Working with Writers: Sharing Stories, Not Just News

Working with Writers: Sharing Stories, Not Just News

Your brewery has a story to tell; actually, it probably has quite a few of them. Those stories are what hook potential fans and help them and your established followers buy into what makes your brewer...

14 Tammi 54min

Avoiding Five Wage-and-Hour Mistakes That Can Sour Your Brew

Avoiding Five Wage-and-Hour Mistakes That Can Sour Your Brew

Navigating wage-and-hour laws can sometimes feel like running a brewery during Oktoberfest—busy, complex, and full of moving parts. With local, state, and federal rules often foaming over into each ot...

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Taproom Payment Processing 101

Taproom Payment Processing 101

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Selling Coin Toss Brewing: The Honest Version

Selling Coin Toss Brewing: The Honest Version

Tim Hohl founded Coin Toss Brewing in Oregon City, Oregon in March 2015 and ran it for almost nine years before selling in February 2024. The decision to sell started informally in May 2022 — a mix of...

3 Tammi 58min

Beer Projects - Taking a Beer from Idea to Reality

Beer Projects - Taking a Beer from Idea to Reality

The process of taking a new product from concept to reality is one of the most difficult in the beer industry. With questions of type, scale, promotion, production, delivery, and sales in constant ten...

29 Joulu 202549min

Bench Brewing’s Sustainability Journey

Bench Brewing’s Sustainability Journey

Join Matt Giffen, Founder and CEO of Bench Brewing, as he shares how sustainability has been part of their story since day one. Since opening in 2018, Bench has focused on “craft beverages with a cons...

27 Joulu 202557min

AI on Tap: Smarter Marketing and Legal Tools for Breweries

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Breweries are being bombarded with promises about what AI can do—automate your marketing, write your contracts, even predict your next big seller. But in a highly regulated and deeply human business l...

22 Joulu 202558min

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