Loyalty Beyond Points: Designing Experiences That Truly Connect (#731)
Let's Talk Loyalty16 Joulu 2025

Loyalty Beyond Points: Designing Experiences That Truly Connect (#731)

AI platforms are changing how customers discover brands.

Phaedon is leading the discussion on what this fundamental shift means for loyalty leaders like you.

Sign up for their live session at loyaltyinsiders.com.

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This episode is available in audio format on our Let's Talk Loyalty podcast and in video format on www.Loyalty.TV.

Steve Habbi , award-winning brand leader, shares how loyalty goes beyond points. Discover how utility, seamless experiences, emotional resonance, and AI-driven personalization can turn customers into lifelong fans. From HSBC and the London Stock Exchange to Formula One, learn actionable insights on building loyalty through memorable experiences.

Hosted by Nyeleti Sue-Angel Nkuna

Show notes:

1) Steve Habbi

2) Soler Coaster

3) Book Recommendation: Guns, Germs, and Steel: The Fates of Human Societies

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