Ep045 - Pet Plans Made Purrfect - Justin Phillips

Ep045 - Pet Plans Made Purrfect - Justin Phillips

Our guest on this episode of Practice Matters is JustinPhillips, the founder and director of Practice Made Purrfect, aveterinary marketing and business consultancy dedicated to helping practices across the UK and Ireland thrive through smarter strategy, clearer communication, and better client engagement. With over 20 years’ experience in veterinary marketing including roles growing independent practices and leading marketing for more than 350 clinics, Justin brings a practical, evidence-based approach to every challenge.

A true advocate for pet health plans, Justin is “evangelistic” about their value for practices, clients and patients alike. Heargues that thoughtfully designed plans are essential for modern practice growth, improving efficiency, profitability, and clinical impact. He emphasises that good plans should be simple, aligned with what pets and owners actually need, and structured to remove barriers to care — all while fostering regular engagement and strengthening the bond between practices and pet owners.


You can find more information at: https://www.practicemadepurrfect.com/services/supercharge-your-pet-health-plan


To hear our episode musical outro from VetChoir UK, visit: www.facebook.com/vetchoiruk or https://www.youtube.com/watch?v=79Z6IrzKP4A


As ever, we would love to hear from your practice. Send a Voice Note or message to 07709 836865

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Jaksot(59)

Ep059 - Cats Protection Summer Reception

Ep059 - Cats Protection Summer Reception

In this special edition of FIVP Practice Matters, recorded at a landmark parliamentary reception at Westminster hosted by Cats Protection, Ian Wolstenholme is joined by JOHANNA BAXTER MP, Chair of the...

30 Kesä 18min

Ep058 - BEVA - Imogen Burrows

Ep058 - BEVA - Imogen Burrows

In this episode of Practice Matters, we sit down with IMOGEN BURROWS, President of the British Equine Veterinary Association (BEVA), to explore the real landscape of equine veterinary practice today. ...

16 Kesä 18min

Ep057 - National SQP Week 2026

Ep057 - National SQP Week 2026

They've been part of veterinary medicines legislation since 2005, yet the three letters SQP are still not as widely recognised as they perhaps should be. That's about to change. For the very first tim...

2 Kesä 19min

Ep056 - Pet Blood Bank UK

Ep056 - Pet Blood Bank UK

When a critical patient arrives and every second counts, access to blood products can mean the difference between life and death. But what does it actually take to keep thoselifesaving supplies availa...

19 Touko 15min

Ep055 - Protect Yourself!

Ep055 - Protect Yourself!

With 61% of the veterinary profession now female, personal safety has never been more relevant — yet it remains one of the most overlooked conversations in the industry.  In this episode, Ian Wolstenh...

5 Touko 14min

Ep054 - Vetamorphosis

Ep054 - Vetamorphosis

Our veterinary profession is (fortunately) blessed in the modern age with lots of support for colleagues struggling with their mental health wellbeing.  Oftentimes, this care is drawn upon when proble...

21 Huhti 15min

Ep053 - FIVP 10th Birthday!

Ep053 - FIVP 10th Birthday!

It’s our 10-year anniversary! To celebrate a decade of FIVP representing independent practices, Ian Wolstenholme and the FIVP team reflect on the organisation’s humble origins and look to the future f...

7 Huhti 17min

Ep052 - RCVS MMI updates - Rapinder Newton and Elinor O'Connor

Ep052 - RCVS MMI updates - Rapinder Newton and Elinor O'Connor

On this edition of Practice Matters we hear about some of the latest practice support strategies around the RCVS Mind Matters Initiative.  The College Lead RAPINDERNEWTON tells us about the new Academ...

24 Maalis 18min

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