What We Would Gamble On
Neil and Eric break down smart bets from a work and investment perspective, why crypto still has upside potential, and why hiring great people only works at the right stage of business. They share real numbers behind outbound email, gift card incentives, and ROI, then unpack the biggest marketing wins and losses of 2025. The episode wraps with how podcasts actually make millions through ads, brand trust, and backend conversions, plus lessons from growing agencies, software, and global marketing strategies. Key Takeaways • Crypto and self-investment beat most external bets • Lead quality matters more than lead volume • Podcasts drive millions beyond ad revenue Chapters (00:00) Work and investment gambles (00:14) Crypto vs people investments (01:15) Hiring timing mistakes (03:14) Best investments in business (04:01) Biggest marketing wins 2025 (05:45) Outbound email ROI breakdown (10:38) Biggest marketing losses (14:44) How podcasts make millions

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Top Talent Left Zuck for Elon, Cloudflare’s Bold Bet, AI Pilots Keep Failing, and YouTube’s AI Advantage

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In this episode #3035, Eric Siu and Neil Patel discuss the AI talent shift from Meta to Elon Musk’s XAI, the challenges of adopting AI, and the tough truths of angel investing. They also explore YouTu...

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$3.6M SaaS Founder Starts Selling Courses, The Video Formula That Made $500K

$3.6M SaaS Founder Starts Selling Courses, The Video Formula That Made $500K

In this episode #3034, Eric Siu and Neil Patel discuss how to achieve virality by understanding algorithms, the rise of young entrepreneurs, and why focus is critical for business success. They also e...

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AI for Agencies, Content From CEOs... What’s Actually Worth Doing?

In this episode #3033, Eric Siu and Neil Patel share VC perspectives on how AI is reshaping automation, while stressing that strong relationships remain key in service-based industries. They also high...

2 Syys 202515min

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In this episode #3032, Eric Siu and Neil share how they’re preparing for the HubSpot Inbound Conference, focusing on maximizing ROI through networking and building relationships, especially with platf...

1 Syys 202516min

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In this episode #3031, Eric Siu and Neil Patel break down ChatGPT’s ranking model, the value of fresh content, and how AI is changing marketing and hiring. They also stress linking traffic to revenue ...

28 Elo 202516min

How to Rank SEO #1 Forever, ChatGPT Traffic Crash, and a Short Form Sales Hack

How to Rank SEO #1 Forever, ChatGPT Traffic Crash, and a Short Form Sales Hack

In this episode #3030, Eric Siu and Neil Patel discuss how SEO strategies are evolving, stressing the need for quality content and an omnichannel approach. They break down traffic shifts from platform...

27 Elo 202515min

How Piggybacking on Big Brands Drives Sales + Is Liquid Death’s Hype Killing Its Brand?

How Piggybacking on Big Brands Drives Sales + Is Liquid Death’s Hype Killing Its Brand?

In this episode #3029, Eric Siu and Neil Patel discuss how brands can leverage popular culture in marketing, drawing lessons from companies like Nintendo and Liquid Death. They highlight the risks of ...

26 Elo 202520min

Will Lower Rates Spark a Marketing Boom?, Hormozi’s $105.5M Funnel & Why Everyone Hates Course Sellers

Will Lower Rates Spark a Marketing Boom?, Hormozi’s $105.5M Funnel & Why Everyone Hates Course Sellers

In this episode #3028, Eric Siu and Neil Patel discuss how interest rates, advertising budgets, and private equity shape marketing strategies. They critique the course-selling industry and break down ...

25 Elo 202534min

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