James Reed: all about business18 Elo 2025

41. The new poverty line: How working professionals are being pushed into hardship and what to do about it | Mark Game

Just last week, a Data Analyst was forced to turn to charity to feed his family. Once secure in a stable profession, he is now among the growing number of educated, working professionals whose livelihoods have been eroded by soaring inflation, pushing them into hardship. And the crisis shows no signs of easing.

In this week’s episode of All About Business, Mark Game, Co-Founder of The Bread and Butter Thing. They’ve built a business where commercial success and social impact go hand in hand, offering help by rescuing surplus food from major retailers and getting it into the hands of those who need it.

Mark’s model of supermarket surplus into consistent, dignified support for thousands of working families proves that you can build a sustainable, logistics-driven business while maintaining dignity and delivering real impact. And your business can partner with them to drive meaningful change.

James and Mark explore how poverty has changed, why stigma keeps people silent, and how The Bread and Butter Thing is using smart logistics and scalable systems to meet real human needs, with empathy, efficiency, and long-term impact that goes beyond just food on the table.

02:27 The Bread and Butter Thing: Impact and operations

07:28 Challenges and solutions in food redistribution

09:06 The role of community and volunteers

25:38 Mark Game's personal journey

32:03 Building management teams

35:16 Opening new hubs

42:53 Community and confidence

53:08 Sustainability and growth

59:28 Future goals and reflections

Check out The Bread and Butter Thing’s website:

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85. "We were £1.5M in debt": The turnaround strategy that could save your business | Zoe Paskin

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84. How to grow your business without losing control | David Palmer

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83. Are you selling too early? The succession model most founders have never heard of | Victoria Stapleton

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82. Start now. The sign your business idea is ready to build | Sahar Hashemi OBE

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81. How Gousto is taking on the ultra-processed food industry | Timo Boldt

60% of the UK diet is ultra-processed. And the food industry is manufacturing your addiction. So why is this public health crisis continuing in plain sight, and what it would actually take to change i...

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80. How a £5,000 workshop became a global luxury brand | Tom Faulkner

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79. What businesses should learn from museums about innovation | Elizabeth McKay

How can a major museum be run with the same entrepreneurial mindset as a high-growth business?In today's episode, James Reed speaks with Elizabeth McKay, Director and CEO of the London Transport Museu...

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78. The crisis facing UK retail and food businesses | Sarah Bradbury

Why are millions of jobs going unfilled in one of the UK’s biggest industries, while so many young people are struggling to find work?In this episode of all about business, James Reed speaks with Sara...

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