#151 - Content Gear

#151 - Content Gear

Content gear that is not sponsored, but will help you level up your content game!

Click here listen to the full debrief on the scam that took my pride along with 15 hours of my life: https://yourstruly.transistor.fm/episodes/86-did-we-just-get-scammed

Click here to view it on YouTube: https://www.youtube.com/watch?v=bINNjxirRBE&list=PLlBCxxLwC-ffe2WHY4ckPCoy3-cQ-rSAX

Segment 1: Unsponsored By (Products I Love)
• Kiehl’s Superbly Efficient Antiperspirant & Deodorant Cream
o Why it’s different from roll-ons
o Personal story of borrowing another deodorant = never again!
o Not sponsored, just a long-time loyal fan
• Lume Whole Body Deodorant
o Praise for the founder who changed the industry
o Best for people with stronger odor issues
o Applicator options (cream rub-on vs roll-on)
o Prefers unscented

Segment 2: New Tech Find
• Snaply Lens (Screen Mirroring Attachment)
o Clips/suction to back of phone for back-camera filming
o Lets you see yourself framed properly without using front camera
o Why it’s useful for creators
o Not an affiliate link — just a practical tool

Segment 3: Core Gear for Creators

• Tripods

o Sunpak + selfie stick topper → long-time staple:
o SmallRig tripods (different sizes & pros/cons)
 White (discontinued), black version still available
 Tilt limitations on some models
 Bluetooth clicker = convenient
o Ring light + tripod combo (good for selfies, glasses wearers can bounce light off ceiling)

• Microphones
o Started with wired lavalier mic (trustworthy, simple)
o Now using Hollyland Lark M2 wireless mic
 Dual transmitters for interviews
 Magnetic clips for flexible placement
 Works with iPhone, Android, laptop
o Audio tip: always set to mono (not stereo)

• Lighting
o Prefers natural daylight
o If shooting at night: Neewer LED panel (small, adjustable warmth & brightness)

• Extras / Nice-to-Haves
o Stylus (for editing or precision work)
o Screen mirroring tools (like Snaply)
o Stabilizers (recommend Insta360 stabilizer, not DJI Osmo — unreliable in personal experience)

Segment 4: Big Picture Reminder
• You don’t need all the gear to start creating
• Viral content often made with nothing more than a phone
• Gear can support but won’t replace good storytelling & editing skills
• Take small steps: start with one useful item, build up over time
• If you love gear & want to go “all in” at once — that’s okay too!

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Jaksot(204)

#204 - Storytelling as a Content Strategy

#204 - Storytelling as a Content Strategy

The Content That's Winning Isn't the Content That SellsBranded and creator content wins right now when it entertains first and lets the brand show up almost as an afterthought. Ad spend can inflate vi...

4 Syys 16min

#203 - One Size Does Not Fill All Creators

#203 - One Size Does Not Fill All Creators

This week's episode came straight out of a studio hours session that hit me hard. A seasoned creator asked a simple question about overlays, and suddenly I realized: the advice that works for a confid...

28 Elo 11min

#202 - Editing = Attention Management

#202 - Editing = Attention Management

In this episode of Muthership Creator Strategy, I dive into quick-cut editing and why editing pace is one of the biggest levers for keeping viewers from scrolling past your content. I share the story ...

21 Elo 13min

#201 - Drafts + Content Storage Systems

#201 - Drafts + Content Storage Systems

If you are struggling with storage on your phone, accumulating too many drafts, or are just now sure how many drafts to keep in your social media app, this episode will help you think about how to cre...

14 Elo 13min

#200 - Top 5 Things Learned from 0-1 Million

#200 - Top 5 Things Learned from 0-1 Million

Welcome to the 200th’ episode! To celebrate, I’ve created a gift code for listeners only – 30 days free in the Studio!  Take a listen to hear about the five chapters from zero to 1.2M+ followers: pand...

7 Elo 16min

#199 - Manifest Your First Brand Deal

#199 - Manifest Your First Brand Deal

You've seen the video: vision board, candle, or ‘repeat this mantra every morning’ and then a statement or caption about the universe delivering. What you didn't see is everything that led up to the a...

31 Heinä 12min

#198 - Grow Faster on Social Media

#198 - Grow Faster on Social Media

Progress moves faster if you’re in the right group and this week's podcast episode breaks down exactly why. When you watch someone at your level pull off a transition, a vlog, a UGC video they'd never...

24 Heinä 16min

#197 - The Magical Follower Count

#197 - The Magical Follower Count

We're all chasing the same number. More followers, bigger following, the next milestone. But here's what nobody says out loud: that number isn't tied to your income, your success, or your freedom. Ent...

17 Heinä 16min

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