#170 - Social Media Strategy 101

I've spoken at a lot of conferences over the years. And every single time, someone comes up to me and says: "I wish you could just show me how to do this. Can you sit down with me?"That gap between li...

26 Kesä 11min

If you think the algorithm is broken for reaching your audience, guess what? There's something that isn't broken.Direct access to the people who actually care about what you're doing.In this week's ep...

19 Kesä 18min

Vlogging isn’t what it used to be!When you hear "vlogging," what comes to mind? Probably some daily lifestyle creator showing their morning routine, or a YouTuber showing their travel diary.But here's...

12 Kesä 18min

You got 50M views... but where's the money?Viral videos have this mystique of being a lottery ticket to easy money. You see headlines like "Creator quits day job after going viral!" and the illusion f...

5 Kesä 14min

I've tested a LOT of automation apps to streamline the creator process (and I mean a lot!) And I've finally landed on the ones that actually work for my workflow.But here's the thing - every single on...

28 Touko 19min

What if I told you there's a way to monetize your audience that doesn't require a huge following, doesn't take constant upkeep, and could actually work while you sleep - literally!I'm not talking abou...

22 Touko 12min

If you've been posting shop or affiliate content and wondering why it's not converting the way you hoped, this week's episode is for you.I'm talking about the mistake I see over and over again with cr...

15 Touko 16min

In this week’s episode of The Muthership Creator Strategy, I’m diving deep into why social media desperately needs older creators - not as participants who "fit in," but as leaders.In this episode, we...

8 Touko 18min