Emily Hund, "The Influencer Industry: The Quest for Authenticity on Social Media" (Princeton UP, 2023)

Emily Hund, "The Influencer Industry: The Quest for Authenticity on Social Media" (Princeton UP, 2023)

Before there were Instagram likes, Twitter hashtags, or TikTok trends, there were bloggers who seemed to have the passion and authenticity that traditional media lacked. The Influencer Industry: The Quest for Authenticity on Social Media (Princeton UP, 2023) tells the story of how early digital creators scrambling for work amid the Great Recession gave rise to the multibillion-dollar industry that has fundamentally reshaped culture, the flow of information, and the way we relate to ourselves and each other. Drawing on dozens of in-depth interviews with leading social media influencers, brand executives, marketers, talent managers, trend forecasters, and others, Emily Hund shows how early industry participants focused on creating and monetizing digital personal brands as a means of exerting control over their professional destinies in a time of acute economic uncertainty. Over time, their activities coalesced into an industry whose impact has reached far beyond the dreams of its progenitors--and beyond their control. Hund illustrates how the methods they developed for creating, monetizing, and marketing social media content have permeated our lives and untangles the unforeseen cultural and economic costs. The Influencer Industry reveals how, in an increasingly fractured and profit-driven communications environment, the people we think of as "real" are merely those who have learned to exploit the industry's ever-shifting constructions of authenticity. Learn more about your ad choices. Visit megaphone.fm/adchoices Support our show by becoming a premium member! https://newbooksnetwork.supportingcast.fm/sociology

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Martin Shaw, "The New Age of Genocide: Intellectual and Political Challenges After Gaza" (Agenda Publishing, 2025)

Martin Shaw, "The New Age of Genocide: Intellectual and Political Challenges After Gaza" (Agenda Publishing, 2025)

The Israeli destruction of Gaza has returned the idea of genocide to the center of world politics, with sharp conflicts between the protesters and lawyers who invoke it and the governments and med...

22 Heinä 0s

Suzy Hansen, "From Life Itself: Turkey, Istanbul, and a Neighborhood in the Age of Erdoğan" (FSG, 2026)

Suzy Hansen, "From Life Itself: Turkey, Istanbul, and a Neighborhood in the Age of Erdoğan" (FSG, 2026)

From Suzy Hansen, whose previous book, Notes on a Foreign Country, was a finalist for the Pulitzer Prize, From Life Itself: Turkey, Istanbul, and a Neighborhood in the Age of Erdoğan (Farrar, Straus &...

21 Heinä 0s

Caste as a Material Question with Rahul Sonpimple

Caste as a Material Question with Rahul Sonpimple

This episode featured a conversation with Rahul Sonpimple, founder of the All-India Independent Scheduled Castes Association. Our conversation began with Rahul’s conception of Indian history and the p...

20 Heinä 1h 5min

Khiara Bridges, "Expecting Inequity: How the Maternal Health Crisis Affects Even the Wealthiest Black Americans" (MIT Press, 2026)

Khiara Bridges, "Expecting Inequity: How the Maternal Health Crisis Affects Even the Wealthiest Black Americans" (MIT Press, 2026)

An unsettling exploration of the persistence of racism in reproductive healthcare in the US—and why even affluent Black women are imperiled by substandard care.From a leading expert on race, class, ma...

19 Heinä 47min

Elana Resnick, "Refusing Sustainability: Race and Environmentalism in a Changing Europe" (Stanford UP, 2025)

Elana Resnick, "Refusing Sustainability: Race and Environmentalism in a Changing Europe" (Stanford UP, 2025)

Sustainability has become a touchstone for development worldwide, promising an antidote to environmental degradation and capitalism's excess: waste. Refusing Sustainability: Race and Environmentali...

19 Heinä 41min

Hector Amaya, "The Economy of Anonymity: Power in the Age of Identification" (Stanford UP 2026)

Hector Amaya, "The Economy of Anonymity: Power in the Age of Identification" (Stanford UP 2026)

We use avatars to play video games. We use pseudonyms on social media. We use VPNs to mask our identities and activities. In the digital realm, anonymity is everywhere, a persistent option for those...

18 Heinä 56min

Recall This Book x The Caste Pod: a Crossover episode with Ajantha Subramanian

Recall This Book x The Caste Pod: a Crossover episode with Ajantha Subramanian

In the spirit of Hannah Arendt's natality principle (that new things are always and should always be being born, each one unique and endowed with limitless potential) we at RTB love it when a new podc...

16 Heinä 1h

Mike F. Alvarez, Warren J. Bareiss, and Jolane Flanigan eds., "Suicide in Popular Media and Culture: Studies in Framing a Social Catastrophe" (Bristol University Press, 2026)

Mike F. Alvarez, Warren J. Bareiss, and Jolane Flanigan eds., "Suicide in Popular Media and Culture: Studies in Framing a Social Catastrophe" (Bristol University Press, 2026)

NB: This episode contains a discussion of suicide and may not be appropriate for all listeners. If you are thinking about hurting yourself, help is always available at 988 in the United States. Sui...

15 Heinä 1h 17min

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