S4 E1:  Rare Beauty’s Brilliance/Aesop is for the Rich/Improving the Checkout Process
Limited Supply19 Huhti 2023

S4 E1: Rare Beauty’s Brilliance/Aesop is for the Rich/Improving the Checkout Process

Look. If Nik and Moiz get the chance to mention Ryan Reynolds, they’re gonna do it. Can you blame them? What’s the secret sauce to celebrity brand success? Turns out Selena Gomez knows—, and it has a thing or two to do with content, direct involvement, and authenticity. Plus, what happens when a celebrity sells their brand *cough* Mr. Reynolds *cough*? Then, the boys break down the reasons why luxury beauty brand, Aesop, is crushing it and why typing in a credit expiration date is officially better than scrolling for one. 0:00 What We’ve Been Up To 3:17 Creator Brands 8:05 The Beauty of “Rare Beauty” 15:46 Why Just Having a Celebrity Brand Isn’t Enough 22:26 What Happens When a Celebrity Sells Their Brand? 28:50 The Case for Mr. Beast and Why Celebrity Brands Work 32:17 Why Aesop is Crushing It 49:46 Stripe Annual Letter 1:06:52 Contact Us This episode was brought to you by Tapcart: Mobile Apps for Shopify. If you are looking to improve your store’s mobile revenue performance, then check out Tapcart and get your first 2 months free at https://tapcart.com/limited Check out the Nik’s DTC newsletter: https://bit.ly/3mOUJMJ Follow Nik: Twitter: twitter.com/mrsharma Follow Moiz: Twitter: twitter.com/moizali

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S16 E13: Shopify's AI Revolution: What You Need to Know

S16 E13: Shopify's AI Revolution: What You Need to Know

Shopify just dropped its biggest update of the year — and if you're in ecom, this one actually matters. In this latest episode of Limited Supply, Nik breaks down the five Shopify announcements that a...

24 Kesä 23min

S16 E12: The Anatomy of a High-Converting Listicle

S16 E12: The Anatomy of a High-Converting Listicle

Most brands spend thousands driving traffic but send visitors to the wrong pages. In this solo episode, Nik breaks down his complete process for creating high-converting landing pages and listicles t...

17 Kesä 38min

S16 E11: How AI Is Revolutionizing Landing Pages

S16 E11: How AI Is Revolutionizing Landing Pages

Your landing page is good…but AI can make it great! In this latest episode of Limited Supply, Nik explores the transformative impact of AI on landing pages, creative content, and e-commerce strategie...

10 Kesä 24min

S16 E10: Practical AI for Brands

S16 E10: Practical AI for Brands

AI is everywhere…but what's actually working for brands today? In this latest episode of Limited Supply, we're jumping into a panel discussion from last year's Ecom AI Summit, featuring leaders from ...

3 Kesä 38min

S16 E9: Why DTC Brands Need AI-Driven Personalization (with Liam Millward, Co-founder and CEO at Instant)

S16 E9: Why DTC Brands Need AI-Driven Personalization (with Liam Millward, Co-founder and CEO at Instant)

AI is shifting ecommerce from manual, broad marketing to fully autonomous, hyper-personalized systems…and if you don’t get onboard soon, you could be left behind. Liam Millward, co-founder and CEO at...

27 Touko 45min

S16 E8: Your Retention Strategy Is Probably Broken

S16 E8: Your Retention Strategy Is Probably Broken

What actually keeps customers coming back? In this episode of Limited Supply, Nik sits down with retention expert Joseph Siegel from Boring Ecom (https://www.boringecom.com/) to break down the system...

20 Touko 56min

S16 E7: How Brands Are Winning on Reddit Right Now

S16 E7: How Brands Are Winning on Reddit Right Now

The internet’s most trusted product reviews aren’t coming from brands anymore…and most companies still haven’t caught on. Nik Sharma sits down with Vinay Sridhar from Reddit, Inc. to unpack one of th...

13 Touko 44min

S16 E6: The Funnel Strategy Driving Brands Right Now

S16 E6: The Funnel Strategy Driving Brands Right Now

Most brands don’t fail because of bad products…they fail because their funnels don’t convert. In this solo episode, Nik breaks down the exact funnel strategies behind today’s fastest-growing brands a...

7 Touko 23min

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