Limited Supply30 Huhti 2025

S12 E4: Landing Pages: Tips, Tricks, and Ingredients

Nik’s continuing his discussion of the most underutilized aspect in DTC marketing: landing pages. Did you know all it takes is two hours and some creativity? Nik mentions thinking about landing pages in module sections to mix and match what you want to convey. First, you want your landing page to show what problem your product is trying to solve. Then, it’s time to position what you’re selling. How do you avoid saying something generic? Should you test headlines on Meta Ads? Does my copy have to actually be good? All of these things matter before you hit publish. Plus, how does social proof play a role in your landing page? Nik shares an example of a brand who’s leveraging UGC and Instagram comments right on their front page. And, it’s best to explain and educate your intended audience right off the bat. Things like supplements, food, etc. should all have ingredients listed. A brand story is also a way to inform your audience about exactly what (and who) you are. Prescient AI is the world’s smartest marketing decision engine, powered by the most dynamic MMM. Forecast, test, optimize, and scale top-of-funnel spend with confidence. Visit https://prescientai.com/limited Want more DTC advice? Check out the Limited Supply YouTube page for more insider tips. Check out the Nik’s DTC newsletter: https://bit.ly/3mOUJMJ And if you’re looking for an instant stream of on-demand DTC gold, check out the Limited Supply Slack Channel for Nik’s most unfiltered, uncensored thoughts. Follow Nik: Twitter: https://www.twitter.com/mrsharma

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S16 E13: Shopify's AI Revolution: What You Need to Know

Shopify just dropped its biggest update of the year — and if you're in ecom, this one actually matters. In this latest episode of Limited Supply, Nik breaks down the five Shopify announcements that a...

24 Kesä 23min

S16 E12: The Anatomy of a High-Converting Listicle

Most brands spend thousands driving traffic but send visitors to the wrong pages. In this solo episode, Nik breaks down his complete process for creating high-converting landing pages and listicles t...

17 Kesä 38min

S16 E11: How AI Is Revolutionizing Landing Pages

Your landing page is good…but AI can make it great! In this latest episode of Limited Supply, Nik explores the transformative impact of AI on landing pages, creative content, and e-commerce strategie...

10 Kesä 24min

S16 E10: Practical AI for Brands

AI is everywhere…but what's actually working for brands today? In this latest episode of Limited Supply, we're jumping into a panel discussion from last year's Ecom AI Summit, featuring leaders from ...

3 Kesä 38min

S16 E9: Why DTC Brands Need AI-Driven Personalization (with Liam Millward, Co-founder and CEO at Instant)

AI is shifting ecommerce from manual, broad marketing to fully autonomous, hyper-personalized systems…and if you don’t get onboard soon, you could be left behind. Liam Millward, co-founder and CEO at...

27 Touko 45min

S16 E8: Your Retention Strategy Is Probably Broken

What actually keeps customers coming back? In this episode of Limited Supply, Nik sits down with retention expert Joseph Siegel from Boring Ecom (https://www.boringecom.com/) to break down the system...

20 Touko 56min

S16 E7: How Brands Are Winning on Reddit Right Now

The internet’s most trusted product reviews aren’t coming from brands anymore…and most companies still haven’t caught on. Nik Sharma sits down with Vinay Sridhar from Reddit, Inc. to unpack one of th...

13 Touko 44min

S16 E6: The Funnel Strategy Driving Brands Right Now

Most brands don’t fail because of bad products…they fail because their funnels don’t convert. In this solo episode, Nik breaks down the exact funnel strategies behind today’s fastest-growing brands a...

7 Touko 23min