Inside the Playbook: Jacob Paul on Music Publishing 101
You can have songs moving on Spotify, Apple Music, YouTube, TikTok, live shows, even vinyl and still miss the money that literally belongs to you on the songwriting side.In this clip, Jacob breaks dow...
27 Helmi 8min
The Manager’s Playbook 056: Jacob Paul - Music Publishing 101, Master vs Publishing, Mechanical Royalties, Global Royalties, Black Box Royalties & Catalog Ownership
You can build a monster Spotify audience and still collect $0 in music publishing royalties. No warning. No system message that says, “Hey, you’re leaving money behind.” That’s because publishing isn’...
24 Helmi 1h
Inside the Playbook: Paris Cole on Artist Management for New Artists
In this clip, Paris Cole and I break down the real mechanics of artist development and what it takes to break an artist in today’s music business, especially when you’re building without massive budge...
23 Helmi 15min
Inside the Playbook: Paris Cole on How to Build a Real Fanbase as an Artist
In this clip from The Manager’s Playbook, Paris Cole and I break down what separates artists who build a real brand identity from artists who only get exposure.Paris explains that it often comes down ...
22 Helmi 19min
Inside the Playbook: Paris Cole on How to Build a Global Artist
In this clip from The Manager’s Playbook, Paris Cole breaks down artist development through branding, styling, and creative direction and why audiences can instantly tell when an artist is “trying too...
21 Helmi 13min
The Manager’s Playbook 055: Paris Cole - Artist Development, Brand Vision, Styling as Strategy, Fan Engagement & Building From Scratch
Paris Cole is a true music industry multi-hyphenate, artist manager, creative director, and stylist, and in this episode of The Manager’s Playbook, she breaks down what it actually takes to develop ar...
18 Helmi 2h 9min
Inside the Playbook: SonReal on How to Tour Without Going Broke
Touring isn’t just stage time. It’s a business model.In this clip, SonReal breaks down how live shows became one of the most important parts of his career, not only as performance craft, but as a real...
16 Helmi 11min
Inside the Playbook: SonReal on How Independent Artists Can Make Real Money
The biggest advantage an independent artist has right now is simple: there are no rules.In this clip, SonReal breaks down what happens when you stop waiting on label timelines and start operating like...
15 Helmi 13min
