Ep. 7 Pushing the Boundaries: Elise Ciappara of JORO on Redefining Yacht Expeditions
The Yachting Brief26 Touko 2025

Ep. 7 Pushing the Boundaries: Elise Ciappara of JORO on Redefining Yacht Expeditions

In this episode of the Yachting Brief, host Kate Teare speaks with Elise Ciappara, a luxury yacht expedition specialist at JORO, about her journey in the yachting industry, memorable experiences on board, and the unique challenges and opportunities in creating bespoke itineraries for clients. They discuss the importance of understanding client needs, the changing definition of wealth, and the significance of personalisation in luxury yachting. Elise shares insights into the niche of yacht expeditions and the industry's evolving landscape, emphasising the need for education among yacht owners and the excitement of exploring off-the-beaten-path destinations.


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If you’re a yacht industry expert looking to elevate your brand and grow your business, I’d love to connect. I offer tailored guidance to help you navigate brand strategy and unlock new growth opportunities.


Feel free to reach out at ⁠ 👋🏻

LinkedIn: ⁠⁠Kate Teare⁠⁠

Instagram: ⁠⁠https://www.instagram.com/studio_voyage_/⁠⁠

Website: ⁠⁠www.studiovoyage.co.uk⁠


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00:00 Introduction to Luxury Yachting

02:31 Elise's Journey into Yachting

05:39 Memorable Experiences on Board

08:34 Transitioning to Shore Side Roles

11:24 The Role of a Yacht Expedition Specialist

14:49 Understanding Client Needs

17:30 Creating Unique Experiences

20:18 The Importance of Personalisation

23:05 Building Lasting Relationships with Clients

25:49 Curating Joy and Special Moments

31:31 A Moment of Connection

33:00 Changing Definitions of Wealth

34:13 Trends in Luxury Travel

34:47 Philanthropy and Meaningful Travel

37:05 Planning Unique Itineraries

40:04 Educating Yacht Owners

42:44 Exploring Off the Beaten Path

45:12 Dream Destinations and Future Plans

48:03 Exciting Projects Ahead

52:27 Reflections on the Journey


luxury yachting, yacht expeditions, unique itineraries, client experiences, personalisation, wealth, yacht industry, adventure travel, shore-side roles, memorable moments



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