The Media Theory That Explains “99% of Everything”

The Media Theory That Explains “99% of Everything”

In the mid-20th century, a group of media and communications scholars proposed that the shift from spoken to written language—from orality to literacy—transformed our politics, our media, our social relations, and even our sense of consciousness. Today we’re undergoing another shift: from a literate culture to something stranger—a post-literate world awash in social media and digital communications in which oral traditions are making a comeback. Bloomberg’s Joe Weisenthal, the cohost of the Odd Lots podcast, has called this one of the most important trends in the world. Today he explains how he got hooked on orality theory and why it’s the skeleton key that unlocks so many oddities of the modern world. Subscribe to our YouTube channel here: https://www.youtube.com/@PlainEnglishwithDerekThompson If you have questions, observations, or ideas for future episodes, email us at PlainEnglish@Spotify.com. Host: Derek Thompson Guest: Joe Weisenthal Producer: Devon Baroldi Learn more about your ad choices. Visit podcastchoices.com/adchoices

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Plain English BEST OF: The Modern World Is Changing America’s Personality for the Worse

Plain English BEST OF: The Modern World Is Changing America’s Personality for the Worse

Throughout December and January, we’re going to be re-airing some of our favorite episodes of the past year and beyond. This list includes interviews that really stuck with me and some others that you...

13 Tammi 47min

Plain English BEST OF: If GLP-1 Drugs Are Good for Everything, Should We All Be on Them?

Plain English BEST OF: If GLP-1 Drugs Are Good for Everything, Should We All Be on Them?

Throughout December and January, we’re going to be re-airing some of our favorite episodes of the past year and beyond. This list includes interviews that really stuck with me and some others that you...

6 Tammi 54min

Plain English BEST OF: What Experts Really Think About Smartphones and Mental Health

Plain English BEST OF: What Experts Really Think About Smartphones and Mental Health

Throughout December and January, we’re going to be re-airing some of our favorite episodes of the past year and beyond. This list includes interviews that really stuck with me and some others that you...

30 Joulu 20251h 6min

Plain English BEST OF: How Gen Z Sees the World

Plain English BEST OF: How Gen Z Sees the World

Throughout December and January, we’re going to be re-airing some of our favorite episodes of the past year and beyond. This list includes interviews that really stuck with me and some others that you...

23 Joulu 202558min

Plain English BEST OF: A Grand, Unified Theory of Why Americans Are So Unhealthy

Plain English BEST OF: A Grand, Unified Theory of Why Americans Are So Unhealthy

Throughout December and January, we’re going to be re-airing some of our favorite episodes of the past year and beyond. This list includes interviews that really stuck with me and some others that you...

16 Joulu 202538min

Plain English BEST OF: The Antisocial Century

Plain English BEST OF: The Antisocial Century

Throughout December and January, we’re going to be re-airing some of our favorite episodes of the past year and beyond. This list includes interviews that really stuck with me and some others that you...

9 Joulu 20251h 8min

Plain English BEST OF: How to Be Happy and the Science of Cognitive Time Travel

Plain English BEST OF: How to Be Happy and the Science of Cognitive Time Travel

Throughout December and January, we’re going to be re-airing some of our favorite episodes of the past year and beyond. This list includes interviews that really stuck with me and some others that you...

2 Joulu 20251h 5min

A Grand Unified Theory of Cultural Stagnation

A Grand Unified Theory of Cultural Stagnation

One of my favorite theories about the modern world is the idea that culture is "stuck." Whether the decline of ornamentation in modern architecture, or the fact that every corporate logo looks the sam...

25 Marras 202558min

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