S E12: Live from the PGA Show | Inside Golf’s Biggest Brands with 8AM Golf & TaylorMade

S E12: Live from the PGA Show | Inside Golf’s Biggest Brands with 8AM Golf & TaylorMade

The PGA Show is where the global golf industry comes together — and The Big Swing with Jimmy Roberts is on the floor in Orlando to find out where the game is headed next.


In this special on-location episode, Jimmy Roberts and co-host Mollie Cahillane take viewers inside golf’s biggest trade show, often called the “Davos of Golf,” featuring conversations with two of the most influential executives in the sport.


Jimmy sits down with Hoyt McGarity, President & CEO of 8AM Golf, to discuss investing across every corner of the golf ecosystem — from equipment and media to hospitality, entertainment, and experiential concepts like par-three golf, travel, and private clubs.


Later, Jimmy is joined by David Abeles, President & CEO of TaylorMade, for a wide-ranging conversation on innovation, pricing, storytelling, performance technology, and what it takes to lead one of golf’s most iconic brands in a hyper-competitive global market.


Along the way, Jimmy and Mollie explore the PGA Show floor — highlighting emerging products, new technology, creators, startups, and the ideas shaping golf’s future — while capturing the energy, ambition, and entrepreneurial spirit that define the modern game.


This episode is a behind-the-scenes look at how golf really works — the people, the decisions, and the risks that move the industry forward.


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📺 Live on Golf Channel Every Tuesday Morning at 7am & 9am

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S E47: The USGA’s Plan to Protect Golf’s Future

S E47: The USGA’s Plan to Protect Golf’s Future

USGA CEO Mike Whan joins Jimmy Roberts for a wide-ranging conversation about the decisions that could shape golf for generations.Whan explains why the continued increase in distance at the elite level...

15 Syys 48min

S E46: Peyton Manning Is Bringing Football’s Media Playbook to Golf

S E46: Peyton Manning Is Bringing Football’s Media Playbook to Golf

Peyton Manning knows how to turn sports into entertainment—and now he’s bringing that experience to golf.The five-time NFL MVP and founder of Omaha Productions joins Jimmy Roberts to explain why he be...

8 Syys 48min

S E45: How CEOs Decide If a Golf Sponsorship Is Worth It

S E45: How CEOs Decide If a Golf Sponsorship Is Worth It

Golf sponsorship is big business—but some of its most important returns can’t be measured on a spreadsheet.Live from East Lake during the Tour Championship, Jimmy Roberts sits down with Coca-Cola Pres...

1 Syys 48min

S E44: They Bought an ABANDONED Golf Course for $200K

S E44: They Bought an ABANDONED Golf Course for $200K

Tye Nichols and his family paid $200,000 for 44 acres and an abandoned nine-hole golf course in Chesterville, Maine—with no experience in agronomy, course design or restoration. A year later, Fairway ...

25 Elo 47min

S E43: She Took On Golf’s Old Boys’ Club—and Won

S E43: She Took On Golf’s Old Boys’ Club—and Won

Kelley Brooke has gone head-to-head with some of golf’s largest management companies—and won—by taking on the financial risk herself and obsessing over every detail of the customer experience.At Monta...

18 Elo 47min

S E42: Where Golf’s Smart Money Is Going Next

S E42: Where Golf’s Smart Money Is Going Next

Golf’s estimated economic impact reaches roughly a quarter-trillion dollars—but where is the smart money going next?Matt Erley, co-founder of Old Tom Capital, joins Jimmy Roberts to explain why invest...

11 Elo 47min

S E41: John Smoltz on Building a NEW Pro Golf Tour

S E41: John Smoltz on Building a NEW Pro Golf Tour

John Smoltz thought the idea was great—but that it would never work.Now, the Baseball Hall of Famer is helping build THE PRO, an invitation-only professional golf tour created exclusively for former a...

4 Elo 48min

S E40: How Delta Became a Power Player at the Masters and PGA TOUR

S E40: How Delta Became a Power Player at the Masters and PGA TOUR

Why is one of the world’s largest airlines making such a significant investment in golf?Delta Air Lines CEO Ed Bastian joins Jimmy Roberts to explain why the company’s relationships with the Masters, ...

28 Heinä 47min

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