The Betting Startups Podcast21 Tammi 2025

Ep. 149: How it pays to be a fan w/ Michael Testa from Wunderfan

Ep. 149 features Michael Testa from Wunderfan, with guest host Thomas Coiner. Wunderfan redefines sports loyalty by rewarding fan engagement through an innovative "It Pays to be a Fan" model.

Hear them discuss:

Wunderfan’s unique slogan "It pays to be a fan", and how that applies to fan loyalty
Michael's entrepreneurial journey in customer loyalty and in a startup acquisition
How Michael's co-founders, Blake Patterson and Geran de Klerk, are leveraging their past successes for Wunderfan
What they learned from the success of building Wunderpar, a golf-focused version of Wunderfan
Why they've invested so heavily in the scalability of their "Attend-to-Earn" and "Watch-to-Earn" technology
How they've acquired their first 10,000 users in just four months
Why Michael is such a fan of product-led growth tactics, and how they're using them with Wunderfan
How their campus ambassador program has resulted in a cost-per-install of less than $1
Current efforts to raise a $2.5M seed round to accelerate Wunderfan's expansion

Catch the video version of this episode here.

Learn more 👇

➡️ Wunderfan website

➡️ Michael Testa on Linkedin

📩 Get the top headlines from the industry's most promising growth-stage companies every week—totally free! Subscribe to the Betting Startups newsletter here: https://news.bettingstartups.com/

This podcast is presented by Optimove, the #1 CRM Marketing solution for the iGaming industry. Since 2012, Optimove has served iGaming Operators from startups to industry leaders. Today, 4 out of the Top 5 US Operators Personalize Player Experiences with Optimove. iGaming operators know their growth journey begins and continues with Optimove, the #1 CRM Marketing solution for the iGaming industry.

Tämä jakso on lisätty Podme-palveluun avoimen RSS-syötteen kautta eikä se ole Podmen omaa tuotantoa. Siksi jakso saattaa sisältää mainontaa.

Jaksot(249)

Ep. 226: Empowering prediction market traders w/ Justin & Cam from PredictQ

Ep. 226 features Cameron MacMillan and Justin Herzig, co-founders of PredictQ, to discuss their vision for building the expert layer of prediction markets. The pair share how their backgrounds in DFS,...

8 Syys 35min

Ep. 225: Unifying the messy sports data ecosystem w/ Amar Rao from SportsStack

Ep. 225 features Amar Rao, Co-Founder of SportsStack, to discuss the challenges of sports data infrastructure and how SportsStack is building a unified data layer for the industry. Amar shares insight...

1 Syys 30min

Ep. 224: Redefining sports prediction markets through rechargeable trading cards w/ Andrew Wood from RallyTabs

Ep. 224 features Andrew Wood, Co-Founder of RallyTabs, to discuss his transition from investment banking into entrepreneurship, the evolution of RallyTabs from a physical pull-tab concept into a digit...

25 Elo 29min

Ep. 223: Launching the "Plaid for prediction markets" w/ Andrew Gonzalez from Parlay X

Ep. 223 features Andrew Gonzalez, CEO & Co-Founder of ParlayX, for a wide-ranging discussion on entrepreneurship, prediction markets, institutional trading infrastructure, fundraising, product-market ...

18 Elo 35min

Ep. 222: Bringing poker tournament mechanics to sports predictions w/ Robert McCall from The Sharps

Ep. 222 features Robert McCall, Founder of The Sharps, to discuss his journey from the cannabis industry into sports betting, building a skill-based peer-to-peer sports prediction tournament platform,...

11 Elo 26min

Ep. 221: At the intersection of sports betting and financial trading w/ Frank Li

Ep. 221 features Frank Li, Co-founder of ESX, to discuss building a next-generation sports prediction market for technical bettors. Frank shares how his background in quantitative trading led him to p...

28 Heinä 30min

Ep. 220: Solving the pain of manual marketing compliance w/ Neil Dillon from Solas Compliance

Ep. 220 features Neil Dillon, Founder of Solas Compliance, to discuss how AI is transforming marketing compliance for regulated industries. Neil shares his journey from Betfair and Flutter to launchin...

21 Heinä 32min

Ep. 219: How the world's #1 sports betting operator accelerates startup partnerships w/ Edward & Robert from Flutter

Ep. 219 features Edward Lyttel and Rob Fulforth from Flutter to discuss the company's AlphaHub innovation program and the 2026 Affiliate Draft. They explore how Flutter collaborates with startups, wha...

14 Heinä 22min