Blogcast: Buyers Don't Buy Features

Blogcast: Buyers Don't Buy Features

This is an Impact Pricing Blog published on December 29, 2025, turned into an audio podcast so you can listen on the go.

Read Full Article Here: https://impactpricing.com/blog/buyers-dont-buy-features/

If you have any feedback, definitely send it. You can reach us at mark@impactpricing.com.

Now, go make an impact.

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Revenue Growth Management: Proven Pricing Tactics with Danilo Zatta

Revenue Growth Management: Proven Pricing Tactics with Danilo Zatta

Danilo Zatta is the author of The Pricing Model Revolution, The 10 Rules of Highly Effective Pricing, and the new book Revenue Growth Management. He is recognized as one of LinkedIn's Top 5 Pricing Th...

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Blogcast: Pricing AI: Pricing Metrics

Blogcast: Pricing AI: Pricing Metrics

This is an Impact Pricing Blog published on September 22, 2025, turned into an audio podcast so you can listen on the go. Read Full Article Here: https://impactpricing.com/blog/pricing-ai-pricing-metr...

28 Marras 20258min

How to Quantify Customer Value: A Playbook for Winning B2B Deals with Ed Arnold

How to Quantify Customer Value: A Playbook for Winning B2B Deals with Ed Arnold

Ed Arnold, founder and managing partner at The Valorizer, brings decades of hands-on experience building customer value models, teaching value conversations, and guiding companies toward value-based p...

24 Marras 202534min

Blogcast: Why Buyers Really Buy

Blogcast: Why Buyers Really Buy

This is an Impact Pricing Blog published on September 15, 2025, turned into an audio podcast so you can listen on the go. Read Full Article Here: https://impactpricing.com/blog/why-buyers-really-buy/ ...

21 Marras 202516min

The Future of Pricing: How AI Changes Everything Except the Pricer with Matt Knaggs

The Future of Pricing: How AI Changes Everything Except the Pricer with Matt Knaggs

Matt Knaggs, Senior Business Value Lead at Zilliant, brings a decade of pricing insight shaped by an unexpected leap from industrial safety into commercial excellence. Known for blending analytics, AI...

17 Marras 202533min

Blogcast: Pricing AI: The Value of Packaging

Blogcast: Pricing AI: The Value of Packaging

This is an Impact Pricing Blog published on September 8, 2025, turned into an audio podcast so you can listen on the go. Read Full Article Here: https://impactpricing.com/blog/pricing-ai-the-value-of...

14 Marras 202511min

Why 60% of Your Quotes Signal 'Negotiable' to Buyers (And Cost You Millions) with Bill Diggons

Why 60% of Your Quotes Signal 'Negotiable' to Buyers (And Cost You Millions) with Bill Diggons

Bill Diggons, managing partner at Qittitut Consulting (yes, named after a fast-growing, healthy Inuit bear), shares 24 years of pricing wisdom earned across 182 projects in 57 countries. A disciple of...

10 Marras 202529min

Blogcast: Packaging AI: Structuring Features and Placing AI in Offers

Blogcast: Packaging AI: Structuring Features and Placing AI in Offers

This is an Impact Pricing Blog published on September 1, 2025, turned into an audio podcast so you can listen on the go. Read Full Article Here: https://impactpricing.com/blog/packaging-ai-structurin...

7 Marras 202514min

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