Why Customers Say Yes to a Purchase Decision (WCP 481)

Why Customers Say Yes to a Purchase Decision (WCP 481)

There is a lot that goes into someone making a decision to make a purchase. How do we understand the driving factors that move people toward purchase decision and make sure that we are prepared to meet them with a product when they are ready? We answer these questions and more in this conversation with Shane Barber of Barber industries. We answer these questions by discussing the lessons Shane has learned in selling his Storage Drinker.

Thanks to our Studio Sponsor, Understanding Ag!

Head over to UnderstandingAg.com to book your consultation today!

Sponsor:

RogueFoodConference.com (Use Code Cows30 $30 off your ticket)

Contact Shane:

(605)381-2525

Relevant Links:

Science of Persuasion

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Jaksot(624)

The Connection between Soil Health and Soul Health (WCP 533)

The Connection between Soil Health and Soul Health (WCP 533)

In a previous conversation with Luke Jones he told me that healthy soil has room for air, light, and water. That got me thinking about the similarities to the conditions that help make for a healthy s...

18 Syys 30min

Staying on top of the Numbers the Matter Most (WCP 532)

Staying on top of the Numbers the Matter Most (WCP 532)

When Derek Jackson was described by his Ranch Rolodex Co-Host Zach Hopson Zach said Derek's strengths were in his ability to run the numbers and get useful information out of spreadsheets and other an...

14 Syys 57min

A Homeopathic Approach to New World Screwworm (WCP 531)

A Homeopathic Approach to New World Screwworm (WCP 531)

We are continuing to try and think outside the box regarding New World Screwworm. This time we are joined by Ellen Bench to discuss a homeopathic perspective on what makes animals vulnerable to infest...

12 Syys 52min

Preparing for the Next Market Fluctuation (WCP 530)

Preparing for the Next Market Fluctuation (WCP 530)

The crew at Ranching.FYI has introduced a true innovation in the Marketing Education sector. Their Ranching SIM helps simulate the pressure we face everyday in our marketing decisions. Nelson Koehn, C...

7 Syys 56min

The Skills and Mindset Necessary to Scale a Ranch Business (WCP 529)

The Skills and Mindset Necessary to Scale a Ranch Business (WCP 529)

Zach Hopson struggled to get traction in the ranch business until he learned the skills and mindset necessary to scale his business. Since that time he has been able to successfully place cattle in a ...

1 Syys 1h 2min

Steve Campbell and Will Winter on Prevention of New World Screw Worm (WCP 528)

Steve Campbell and Will Winter on Prevention of New World Screw Worm (WCP 528)

Steve Campbell and Will Winter have decades of experience in keeping cattle thriving. They seek to do this through natural means that don't require a load of pharmaceuticals. Today we are turning our ...

24 Elo 1h 6min

How Startup Benefit from a Mature Business Mindset (WCP 527)

How Startup Benefit from a Mature Business Mindset (WCP 527)

Daniel Unruh and his wife Elli have started their ranch from nothing. They have taken an unconventional approach that wasn't worried about fitting into anyone else's box or ranching according to prede...

17 Elo 1h 12min

How Telling Great Stories Helps Save Soil (WCP 526)

How Telling Great Stories Helps Save Soil (WCP 526)

On this episode I share with you a conversation I had with Abby Rose of Farmerama, Ffinlo Costain of Farm Gate, and Ben Eagle of Meet the Farmers. They are all longtime UK based podcasters. This conve...

12 Elo 1h 18min

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