Copywriters Podcast24 Maalis 2025

Parker Worth’s Storytelling Secrets For Social Media

Do storytelling skills REALLY make a difference for you? Just ask our special guest today, Parker Worth. Parker decided he had enough of high school at 16. His first job was cleaning toilets. From there, he went to electrician school and, after a few years, got a job traveling around the world as an electrician. But his own story really starts to take off when he discovers social media. That led to this advice for him: “Just hop on Twitter.” At first, not much happened. But one day he got a powerful idea: Put the story of his life so far into a thread. He says, “I published it. I went to sleep. And woke up with millions of views and messages.” Today, Parker has nearly 44,000 followers on TwitterX, more than 20,000 on LinkedIn, and multiple six-figure businesses. One of his biggest secrets is his discovery of what makes certain social media stories, news stories, and ad stories stick. He’s shared that with us today. Here’s what we asked him: 1. What are some of the most common mistakes you see with people telling stories online? 2. How can you tell a story in one sentence? 3. What frameworks do you use to tell stories about your clients, or stories about your client’s clients? 4. What is digital storytelling, and why is it so important? 5. The internet is busier than ever before. So how can someone’s business cut through the noise? 6. Do you have a step by step process to write stories on any social media platform that get millions of views? 7. Could you tell us about your Mad Scientist Research Course? Parker’s contact info: Email: parker@parkerworth.com Social media: X: https://x.com/worth_parker LinkedIn: https://www.linkedin.com/in/parker-worth-120380270/ Newsletter: https://parkerworth.com/page/facebook-ads-v2/newsletter/ Course: https://parker-worth.mykajabi.com/mad-scientist
Download.

Tämä jakso on lisätty Podme-palveluun avoimen RSS-syötteen kautta eikä se ole Podmen omaa tuotantoa. Siksi jakso saattaa sisältää mainontaa.

Jaksot(491)

The Persuasion Power of IMperfection

It turns out in the larger world of culture and fashion, we’ve reached a breaking point. This is important for copywriting because of something we’ve always known and practiced, and today we’re going ...

14 Syys 29min

Old Masters Series: Robert Collier

He is known for one of the most famous sayings in copywriting: “Enter the conversation already going on in the prospect’s mind.”Yet most copywriters don’t know much about him, or even who he is.That w...

7 Syys 32min

Back To School For Copywriters

Somewhere near you, right now, there's a store with a whole aisle of spiral notebooks marked down to 79 cents.The gargantuan engines of the big yellow buses are getting tuned up or are already tuned u...

31 Elo 29min

Protecting Your Freelance Business, With Copywriter Kim Krause Schwalm

How do you make the transition from having a job to being a freelance copywriter?Or, maybe more to the point, if you’re already a freelancer, how do you do what you do and get all the advantages of be...

24 Elo 32min

The Magic Power of DON’T

Nathan came up with the idea for this show, and it started, of all places, in his mom’s kitchen.Here’s what happened: If Mom says dinner will be ready in 30 minutes, Nathan is much less likely to go d...

17 Elo 34min

The Master Key To Persuasion

I was rummaging around on youtube when I came across this video with an outrageous claim:“This book literally teaches you to think like a Harvard lawyer.”My skepticism shot into high gear, but when I ...

10 Elo 33min

More Screenwriting Secrets For Copywriters

This week I had a great conversation with a Hollywood screenwriting coach and screenwriter himself, and it reminded me about how much people in Hollywood know that copywriters can learn and use.One of...

3 Elo 28min

Old Masters Series, Advertising’s Founder, Albert Lasker Part 3

Today we’re continuing with Part 3 of our Old Masters Series, focusing on the contributions of Albert Lasker. That’s because in 1898, Albert Lasker arrived in Chicago to work at Lord and Thomas, which...

27 Heinä 36min