Fitt Insider21 Maalis 2023

179. Calley Means, Co-founder of TrueMed

Today, I'm joined by Calley Means, co-founder of TrueMed, a payment solution helping consumers spend pre-tax HSA/FSA dollars on a healthy lifestyle.

TrueMed is striving to align economic incentives and healthy living. By helping consumers utilize funds from their HSAs/FSAs accounts, Calley and team are making it easier and more affordable for them to buy healthy food, supplements, fitness equipment, and wellness products with their money, before taxes.

In this episode, we discuss how healthy habits act as medicine and how Big Food and Big Pharma have compromised our healthcare system.

In this episode, you'll learn:

• How Calley's sister's experience as a surgeon inspired him to start TrueMed
• Calley's top-down and bottoms-up approach to change
• TrueMed's roadmap for preventative healthcare

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Chapters:
(00:00) Introduction
(01:35) Calley's background and founding TruMed
(07:24) Incentive alignment in our society
(15:45) How HSAs and FSAs work
(19:53) TrueMed's business philosophy
(22:52) History of big pharma and the healthcare industry
(29:13) Present state of our medical system
(36:07) Digital health companies
(41:19) Future roadmap
(44:24) Conclusion

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