Why Pest Control Needs More Women (And Why Companies Are Missing Out)

Join us for a powerful and inspiring episode of the Pesty Marketing Podcast featuring two leaders redefining the pest control industry 👏

Meet Bobbie Terry (Owner of The Bug Lady – Austin, TX & Founder of Women in Pest Control) and Nanette Rota (Owner of Praying Nantis Pest Control & COO of Women in Pest Control).

With 50+ years of combined experience, they share what it really takes to succeed as women in a traditionally male-dominated industry—and how they’re opening doors for the next generation 🚀

If you’re a pest control business owner, technician, or leader looking to grow your company, build a stronger team, and create a better culture—this episode is packed with insights you can actually use.

💡 What You’ll Learn:

✅ How women are thriving in the pest control industry ✅ The real challenges (and opportunities) for women in home services ✅ How to recruit, train, and retain female pest control technicians ✅ Building leadership and culture inside a pest control company ✅ Why community (like Women in Pest Control) is a growth lever ✅ How events, networking, and mentorship accelerate success

⏱️ Timestamps:

00:00 – Why Pest Control Needs More Women (And What’s Changing) 01:12 – How Nanette Got Her Start in Pest Control 10:04 – The Moment Women in Pest Control Took Off 13:00 – Inside the First All-Women Pest Control Conference 15:35 – The Scholarship Changing Women’s Careers 18:26 – Why Women Quit Pest Control (And How to Fix It) 31:37 – What Makes Women Stay (Most Companies Miss This)

🌐 Get Involved:

👇 Learn more about Women in Pest Control, events, and how to support the mission:

Evelina Empower Her Fund: https://www.womeninpestcontrol.com/em...

Join The Community: https://www.womeninpestcontrol.com/

Women in Pest Control Conference: https://www.womeninpestcontrol.com/ev...

🚀 Build the growth engine your market demands: https://pestymarketing.com/