80. Inclusive and Mindful Product Design with Charlotte Young Bowens
Outdoor Minimalist3 Huhti 2023

80. Inclusive and Mindful Product Design with Charlotte Young Bowens

In episode 80 of the Outdoor Minimalist podcast, we are returning to the topic of product design. For this episode specifically, I had the pleasure of interviewing a product developer and entrepreneur in the outdoor industry that found she felt underrepresented when it came to gear, so she did something to change that.

Charlotte Young Bowens, the founder of Conscious Gear, is passionate about celebrating body diversity in the outdoors. So much so she has made it her mission to use a design aesthetic centered on taller, curvier, and bigger bodies to create outerwear and outdoor gear with input from the consumers, she hopes to serve.

A long-time outdoor enthusiast from Ann Arbor, Michigan, she currently resides in Tempe, Arizona, where she works at Arizona State University as the Administrative Director of an engineering research center. She loves music, art, writing, needlework, gear design, and being creative.

Growing her startup has taken up much of her time and has generated over $50,000 in non-dilutive capital through pitching events and participation in outdoor accelerators. The company will go to market with the world’s first ultralight hydration vest called VestaPak, designed by and for bigger bodies in the Summer of 2023. It’s true that she’s totally committed to the company, but she hopes to get back into doing her real love of ultramarathons, triathlons, and other CrossFit events in the not-so-distant future.

INSTAGRAM: ⁠⁠⁠https://www.instagram.com/outdoor.minimalist.book/⁠⁠⁠

WEBSITE: ⁠⁠⁠https://www.theoutdoorminimalist.com/⁠⁠⁠

YOUTUBE: ⁠⁠⁠https://www.youtube.com/@theoutdoorminimalist⁠⁠⁠

ORDER THE BOOK: ⁠⁠⁠https://www.theoutdoorminimalist.com/book⁠⁠⁠

---------------

Conscious Gear

Website: https://conscious-gear.com/

Facebook: https://www.facebook.com/conscious.gear/

Instagram: https://www.instagram.com/consciousgear1/

Pinterest: https://www.pinterest.com/consciousgear/

YouTube: @consciousgear

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1. What is Outdoor Minimalism?

1. What is Outdoor Minimalism?

What is outdoor minimalism? First and foremost, it is a lifestyle. It is a mindset shift that roots all of our outdoor recreation activities in minimalist philosophies. It is a way to combine minimalism, environmentalism, mindfulness, and essentialism and meld it into all of our outdoor pursuits. That's all easy to say, but how do you do it? To help you skip the learning curve I waded through, I wrote "Outdoor Minimalist: Waste Less Hiking, Camping, and Backpacking," your go-to handbook for how to lessen your impact as you play outside even before you hit the trail. The book is ideal for any outdoor enthusiast looking to enrich their experience and put these practices into place. The podcast then can be seen as an expansion of the book and a way to make the information more accessible through conversation. INSTAGRAM: https://www.instagram.com/outdoor.minimalist.book/ WEBSITE: https://www.theoutdoorminimalist.com/ ORDER THE BOOK: https://www.theoutdoorminimalist.com/book YOUTUBE: @theoutdoorminimalist

4 Loka 202116min

2. 7Rs: Reduce, Refuse, Rethink

2. 7Rs: Reduce, Refuse, Rethink

The 7R's of Outdoor Minimalist serve as the framework of these concepts and are the stepping stones to implementing Outdoor Minimalist pursuits into your life. The 7R's of Outdoor Minimalism include: Reduce Refuse Rethink Repair Rehome/Repurpose Remove Restore In episode 2 of the Outdoor Minimalist Podcast, I'm exploring the first three Rs: Reduce, Refuse, and Rethink. You'll learn how they differ from the original 3Rs you may be familiar with, how these Rs serve as the backbone of Outdoor Minimalism, and why they're important in any outdoor pursuit. INSTAGRAM: https://www.instagram.com/outdoor.minimalist.book/ WEBSITE: https://www.theoutdoorminimalist.com/ ORDER THE BOOK: https://www.theoutdoorminimalist.com/book YOUTUBE: @theoutdoorminimalist ------------------------------- EPISODE RESOURCES PATAGONIA COMMON THREADS INITIATIVE PATAGONIA 'DONT BUY THIS JACKET' AD HOW TO SAVE A PLANET: Is Your Carbon Footprint BS? SOURCES History.com - When Did Americans Start Recycling? NRDC.org - Reduce, Reuse, Recycle. Most of All, Reduce. RecycleNation - The History of the Three R's

4 Loka 202119min

4. 7Rs: Repair with Rudy Glocker

4. 7Rs: Repair with Rudy Glocker

The 7R's of Outdoor Minimalist serve as the framework of these concepts and are the stepping stones to implementing Outdoor Minimalist pursuits into your life. The 7R's of Outdoor Minimalism include: Reduce Refuse Rethink Repair Rehome/Repurpose Remove Restore In episode 4 of the Outdoor Minimalist Podcast, I will be exploring the third R and the concept of Repair in the outdoor industry with the help of Rudy Glocker. Rudy Glocker is the founder of Burgeon Outdoor. Rudy founded Burgeon to create a better tomorrow for mountain communities such as Lincoln, NH where they are located. Burgeon accomplishes its mission by making its products locally and contributing 5% of its sales to environmental and community efforts. INSTAGRAM: https://www.instagram.com/outdoor.minimalist.book/ WEBSITE: https://www.theoutdoorminimalist.com/ ORDER THE BOOK: https://www.theoutdoorminimalist.com/book YOUTUBE: @theoutdoorminimalist ----------------------------- BURGEON OUTDOOR WEBSITE: https://www.burgeonoutdoor.com/ BURGEON OUTDOOR INSTAGRAM: https://www.instagram.com/burgeonoutdoor/ SOURCES McKinsey & Company - Fashion on Climate [episode statistics from the McKinsey & Company Report, not Greenpeace. I misspoke during the recording.] Greenpeace - Detox My Fashion

4 Loka 202148min

3. How to Identify Sustainable Product Materials with Mary Swanson

3. How to Identify Sustainable Product Materials with Mary Swanson

In episode 3 of the Outdoor Minimalist Podcast, I will be discussing how consumers and brands can take steps to identify more sustainable product materials. This is a big topic that I felt was best discussed with an industry expert like Mary Swanson. Mary is the CEO and a co-founder of Lava Linens. Together, she, her mom, Sheila, and sister, Caitlin, create durable, luxurious adventure towels powered by flax and hemp - two of Earth's most impressive fibers. Lava Linens' aim is to be as sustainable and responsible as possible - not succumbing to the pressures of fast fashion nor to the norms of the outdoor industry while still creating high-performing, valuable pieces of outdoor gear. INSTAGRAM: https://www.instagram.com/outdoor.minimalist.book/ WEBSITE: https://www.theoutdoorminimalist.com/ ORDER THE BOOK: https://www.theoutdoorminimalist.com/book YOUTUBE: @theoutdoorminimalist ---------------------------------- Get 15% off Lava Linens towels with the discount code OUTDOORMINIMALIST LAVA LINENS WEBSITE: https://shoplavalinens.com/ LAVA LINENS INSTAGRAM: https://www.instagram.com/lavalinens/

4 Loka 202147min

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