What's On Tap - Industry Talk29 Loka 2020

Innovation In The Industry - Part I: From Distillation to Hand Sanitization with @MRDistilling

No one looks forward to times of adversity, but we all face difficult challenges at some points in our lives. COVID-19 brought a systemic shock to not only the hospitality industry but to the entire world this year. As devastating as the pandemic has been to bars and restaurants, it has also been a call for us to innovate, bond together, and solve problems. In this new series, "Innovation in the Industry," we will be exploring just that. This first episode of the series explores the massive shift many distilleries underwent in converting their production facilities into hand sanitizer factories to supply the world with this crucial product at a time when we were running dangerously low. We sit down with our good friend Sam Bergren to talk about how Mississippi River Distilling Company got into the hand sanitizer game.

In the second half of the episode, we talk with Brian Krajack, Director of Operations of Forbidden Root Restaurant & Distillery in Chicago, Illinois; which is where we recorded at. In addition to learning more about how they became the premier botanical brewery in the States with food so good they are equally known as a restaurant, Brain shares how they have faired during the era of COVID, their expansion to Columbus, Ohio, and the crowler craze.

We hope you enjoy this series as we continue to explore how the service industry has adapted when their backs were up against the wall!

This episode featured:

Sam Bergren

Wisconsin & Illinois Sales Rep, Mississippi River Distilling Company

https://www.mrdistilling.com/

@mrdistilling

Joseph Sheahan, Cofounder & CEO, TappedIn and Host, What's On Tap

https://www.gettappedin.io/

@get_tapped

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