AI Engine Optimization: Insights from HubSpot's Neri Bluman

AI Engine Optimization: Insights from HubSpot's Neri Bluman

In this episode, we explore the transformative impact of AI engine optimization on how brands engage with consumers. Neri Bluman shares insights on the evolution from traditional SEO to Answer Engine Optimization and the pressing need for businesses to adapt to this new landscape.

  • Get the top 80+ AI Models for $8.99 at AI Box: ⁠⁠https://aibox.ai
  • How I Grow and Scale My Business with AI: https://www.skool.com/aihustle
  • Neri Bluman: https://es.linkedin.com/in/neribluman
  • Hubspot: https://www.hubspot.com/home-d
  • Watch on YouTube: https://youtu.be/v3hDZicUi44
  • Chapters

    00:00 Introduction to AI Engine Optimization

    02:22 The Evolution of Search and AI

    05:10 Foundations of Answer Engine Optimization

    07:51 Collaboration with HubSpot

    10:38 The Future of AEO and HubSpot Integration

    13:16 Expanding Access to AEO Tools

    15:57 Understanding Different AI Models

    18:31 Strategies for Improving AI Visibility

    21:03 The Role of Automation in Marketing

    23:55 Final Thoughts and Advice

    Tämä jakso on lisätty Podme-palveluun avoimen RSS-syötteen kautta eikä se ole Podmen omaa tuotantoa. Siksi jakso saattaa sisältää mainontaa.

    Jaksot(1154)

    OpenAI ships GPT-5.6 in three tiers, undercuts Claude on price

    OpenAI ships GPT-5.6 in three tiers, undercuts Claude on price

    In this episode, we cover OpenAI shipping GPT-5.6 in three tiers—Sol, Terra, and Luna—with pricing that starts at $5/$30, $2.50/$15, and $1/$6 per million tokens. We also look at how that undercuts Cl...

    26 Kesä 12min

    Anthropic Accuses Alibaba of Distillation Attack on Claude

    Anthropic Accuses Alibaba of Distillation Attack on Claude

    In this episode, we cover Anthropic’s allegation that Alibaba-linked operators used nearly 25,000 fake accounts and 28.8 million Claude interactions in what it calls its largest known distillation att...

    25 Kesä 14min

    Anthropic ships Claude Tag, OpenAI Unveils It's Own Chip

    Anthropic ships Claude Tag, OpenAI Unveils It's Own Chip

    In this episode, we cover Anthropic’s launch of Claude Tag and what it could mean for how users organize and interact with AI workflows. We also look at OpenAI unveiling its own AI chip strategy as ma...

    24 Kesä 10min

    SpaceX Signs $6.3B Reflection AI Deal, Nvidia Eliminate Data Center Water

    SpaceX Signs $6.3B Reflection AI Deal, Nvidia Eliminate Data Center Water

    In this episode, we cover SpaceX’s reported $6.3 billion compute deal with Reflection AI and why access to Nvidia GB300 chips could matter for open-source AI competition. We also look at how new data ...

    23 Kesä 20min

    Midjourney Pivots to Body Scanning AI Hardware, AWS Comes for Nvidia

    Midjourney Pivots to Body Scanning AI Hardware, AWS Comes for Nvidia

    In this episode, we discuss Midjourney's surprising pivot to hardware with their full-body ultrasound scanner, a game-changer in preventative healthcare. Additionally, we explore Anthropic's federal b...

    19 Kesä 14min

    Top MCP's You Should be Using for Claude, ChatGPT and Gemini

    Top MCP's You Should be Using for Claude, ChatGPT and Gemini

    In this episode, we explore the functionalities of MCPs and how they enhance the capabilities of AI tools like Claude and ChatGPT. We also discuss the differences between MCPs and APIs, share practica...

    18 Kesä 17min

    Odyssey hits $1.45B valuation, State Farm Cuts Commissions 40% AI Shift

    Odyssey hits $1.45B valuation, State Farm Cuts Commissions 40% AI Shift

    In this episode, we discuss State Farm's controversial decision to reduce commissions for its sales agents due to advancements in AI technology. Additionally, we explore Allbirds' unexpected name chan...

    17 Kesä 17min

    Meta Unwinds $2B Manus Acquisition, and I had a baby!

    Meta Unwinds $2B Manus Acquisition, and I had a baby!

    In this episode, we share exciting personal news alongside discussions on Meta's unwinding of their $2 billion Manus acquisition and the repercussions stemming from that decision. We also cover recent...

    16 Kesä 17min

    Suosittua kategoriassa Politiikka ja uutiset

    uutiscast
    aikalisa
    politiikan-puskaradio
    ootsa-kuullut-tasta-2
    rss-ootsa-kuullut-tasta
    rss-podme-livebox
    tervo-halme
    the-ulkopolitist
    otetaan-yhdet
    rss-vaalirankkurit-podcast
    rss-asiastudio
    aihe
    rikosmyytit
    rss-kaikki-uusiksi
    rss-raha-talous-ja-politiikka
    et-sa-noin-voi-sanoo-esittaa
    rss-sinivalkoinen-islam
    rss-360-podi
    rss-etusivu
    rss-pinnalla