People vs. Profits

Prompted by a recent trip to Europe, David considers how the differences between worker protection laws in Europe compared to North America affect starting and running an agency in this fast-changing global economy.

Links

"Employment Law + Economic Flexibility" by David C. Baker for punctuation.com

2Bobs in Tuscany

Join David, Blair, six other business owners and their spouses for four days and nights of creative business exploration in an intimate countryside villa designed for long meals, deep conversations, and unhurried thinking.

Learn more and apply at 2Bobs.com/events

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Jaksot(247)

Employee Retreats for Remote-First Teams

Employee Retreats for Remote-First Teams

David recommends regular in-person company-wide gatherings for remote workers as an opportunity for creative agencies to help build their organization's culture in our post-pandemic economy where onli...

29 Heinä 20min

Productization (Again)

Productization (Again)

Blair changes his mind on productized services. Again. And AI is the reason.   LINKS "The New Age of Consulting" by Blair Enns for winwithoutpitching.com

15 Heinä 23min

Thirteen Signals Your Website Should Send

Thirteen Signals Your Website Should Send

David shares a quick list of website elements he sees is missing from a lot of creative firms' websites which could help them attract more new business.   Links "13 Signals Your Website Might Send" by...

1 Heinä 20min

Embrace the Marketing Mess

Embrace the Marketing Mess

Blair shares what stuck in his mind about marketing success from listening to a recent podcast interview with Rory Sutherland on Liam Curley's Undisputed Authority.   Links "Embrace the Marketing Mess...

17 Kesä 24min

Firms Most at Risk

Firms Most at Risk

Which segments of our field will thrive in the near future and which ones will slowly lose relevance, and why? David wants creative entrepreneurs to continue being resilient and reinventing themselves...

3 Kesä 26min

Pricing Resentment

Pricing Resentment

Blair sees creative entrepreneurs opening themselves up to pricing resentment from their clients when the value of their contributions diminishes over time, especially when they've created significant...

20 Touko 20min

Three Patterns of Lost Opportunities

Three Patterns of Lost Opportunities

Blair identifies three recurring categories of lost sales in creative firms and offers solutions to each. Fixing two of these patterns can reap the dividends immediately, and adjusting your sales appr...

22 Huhti 29min

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